GreenLake and Hybrid Cloud Product Marketing Manager

GreenLake and Hybrid Cloud Product Marketing Manager

  

This role has been designed as ‘Hybrid’ with an expectation that you will work on average 2 days per week from an HPE office.

Who We Are:

Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.

Job Description:

   

We are looking for an experienced marketer to drive messaging, positioning and key content across the HPE GreenLake portfolio. The right candidate for this role will bring market knowledge and a customer focus, and an ability to bring key stakeholders together to maintain compelling messaging for the HPE Greenlake portfolio, then build that messaging into content that clearly articulates the value proposition to customers and influencers, and clarifies the portfolio to make it easier for sellers and partners to sell.

Core Responsibilities:

• Work across stakeholder groups in sales, product management, channels, marketing and press/analyst relations to build and maintain a compelling market-facing story.
• Lead the marketing planning process for Hybrid Cloud to build a Go-to-market strategy that is tied to business objectives and gives clear guidance to digital and field marketing teams
• Own the messaging and positioning for HPE GreenLake, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment.
• Develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including blogs, presentations, analyst materials, customer stories and competitive materials.
• Be a subject matter expert and guide for field and channel marketing teams to execute high impact programs
• Be an advocate for marketing with Business Unit stakeholders, understanding needs, and delivering and communicating value

Professional Experience & Qualifications:

• Bachelor's Degree.
• 10+ years in product marketing, with recent senior roles in B2B product marketing.
• 5+ years experience in areas such as cloud, AI, IT Ops.
• Solid understanding of marketing functions, to effectively partner with other teams and get the best outcomes.
• An ability to sift through all the jargon to tell a clear, differentiated story that resonates in the market.
• Strong writing and presentation skills, with a bias toward keeping content development close to you.
• Ability to get work done through others and operate at scale.

Additional Skills:

Accountability, Accountability, Action Planning, Active Learning (Inactive), Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}

What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected:

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