Sales Specialist - Chicago
DiageoAbout the role
Job Description :
Title: Sales Specialist- Chicago
Role Location: Metro Chicago
We are a global leader in beverage alcohol with an outstanding collection of brands across spirits and beer! We produce an assortment of over 200 outstanding brands – old and new, large and small, global and local – that are enjoyed in more than 180 countries around the world.
Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.
We’re operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you’ll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We’ll support your learning and growth as you develop your career with us and work with people across our business to realize your fullest potential!
About the role:
Context/Scope
Sales Specialist Diageo Beer & Premix - Ensures excellence in the delivery of plans and execution, in alignment with business performance objectives for the Diageo Beer & Pre-Mix (DBP). This is primarily achieved through effectively leading, planning, influencing, motivating, training, and measuring our distributor set within the Chicago market.
Role Responsibilities:
Management Responsibility
No direct reports
Work with distributor personnel, relevant agencies (Inspira/MKTG) to achieve agreed upon goals
Primarily field based – Greater Chicagoland area
Reports to the Distributor Manager - Total Chicago
Complexity Of Role
Lead wholesaler execution against quarterly & monthly business targets
Clearly communicate goals and ensure all tools are in place to support attainment of objectives
Market complexity is HIGH which includes interaction with 3rd party agencies, significant Chain and On-Premise influence, and a high investment market with heavy program execution expectations
Has constructive conversations with distributor partners when performance is off track to ensure we are building long term capabilities
Ability to work independently
Key Outputs/Results:
Daily/Weekly account level Pre Plans
Develop account level goals for Quality, Distribution, Visibility, Price, Promotion and Persuasion
Develop and deliver Guinness Quality Standards in the On Premise
Assist in the delivery of DBP’s annual, quarterly, and monthly execution targets for the assigned market
Influence and motivate wholesalers to implement against key sales drivers by brand for the territory
Reporting/management against Key Performance Indicators, National Execution Plan, Display Standards, Better Beer Industry benchmarks
Assist in the planning and execution of kick-off meetings for innovation and programming initiatives
Communicate monthly program calendars and drive execution within assigned distributor sales force
Ensure excellent retail execution is being achieved in assigned key Off Premise & On-Premise accounts within designated market area
Analyze on/off premise channels within territory to effectively plan and implement promotional activities
Provide grounded market insights including industry dynamics and competitive
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