Senior Director, Product Marketing
KlaviyoAbout the role
<div class="content-intro"><p><em>At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the description, we hope you’ll still consider applying. Want to learn more about life at Klaviyo? Visit <a class="_ymio1r31 _ypr0glyw _zcxs1o36 _mizu194a _1ah3dkaa _ra3xnqa1 _128mdkaa _1cvmnqa1 _4davt94y _4bfu18uv _1hms8stv _ajmmnqa1 _vchhusvi _kqswh2mm _ect4ttxp _syaz13af _1a3b18uv _4fpr8stv _5goinqa1 _f8pj13af _9oik18uv _1bnxglyw _jf4cnqa1 _30l313af _1nrm18uv _c2waglyw _1iohnqa1 _9h8h12zz _10531ra0 _1ien1ra0 _n0fx1ra0 _1vhv17z1" href="http://klaviyo.com/careers" data-renderer-mark="true">klaviyo.com/careers</a> to see how we empower creators to own their own destiny.</em></p></div><p> </p> <p>We're looking for a Sr. Director of Product Marketing to lead positioning, messaging, and go-to-market across Klaviyo's largest and most strategic product portfolio, Marketing, Data Platform, and AI - and to lead the GTM PMM team that translates our innovation into impact for the field and our customers, from the entrepreneur scaling their first store to the world's largest global enterprises.</p> <p>This is a rare opportunity to own the narrative for the full breadth of what makes Klaviyo different: the platform that powers it all, the AI that's changing what marketing automation means, and the go-to-market motion that brings it to life across every segment and market we serve.</p> <p>You're a leader with a strong POV, sharp instincts, and the drive to establish Klaviyo as the definitive category leader in an increasingly noisy landscape. You believe AI isn't just a feature - it's a new way of working, and you'll model that by running your team with AI-powered workflows that move faster, think bigger, and scale output without scaling headcount.</p> <p>If you thrive in a fast-paced environment, love both the art and science of storytelling, and want to do the best work of your career while inspiring a team of passionate product marketers to do the same — this role is for you.</p> <p><strong>How you'll make a difference:</strong> Lead a team of product marketers who are responsible for:</p> <ul> <li>Crafting differentiated, unified positioning & messaging for Klaviyo Marketing - spanning AI. omnichannel automation and our full channel suite: email, SMS/RCS, WhatsApp, mobile push, and social</li> <li>Partnering with Product Managers, the field as the voice of our customers, GTM teams, and the market to help shape our prod
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