Assistant Manager, Advocacy - Global Calvin Klein

 

 

 

Assistant Advocacy Manager, Global Calvin Klein

Marketing – New York, NY

 

 

COTY is looking for smart leaders who are fast and passionate.

 

The Assistant Advocacy Manager, Global Calvin Klein will help shape global influencer strategy within a leading luxury fragrance house, driving high-impact campaigns and ensuring consistent, brand-right execution across markets.

 

RESPONSIBILITIES

As our Assistant Advocacy Manager, Global Calvin Klein, you are responsible for global advocacy strategy, execution, and governance.

 

You will sit at the intersection of global strategy and local execution, supporting the development and rollout of influencer campaigns across markets. This role partners closely with internal teams, external agencies, and Calvin Klein’s license to deliver elevated, brand-right content. You will help build scalable frameworks, manage approvals, and ensure consistency across paid and organic programs while supporting PR moments, events, and cultural activations that drive brand heat and advocacy.

 

Your main focus:

• Develop and support global influencer strategies across launches and evergreen campaigns
• Partner with markets to execute campaigns and ensure local relevance within global frameworks
• Manage content approvals in collaboration with internal stakeholders and license partners
• Manage campaign casting approvals in collaboration with internal stakeholders and license partners
• Build and evolve influencer guidelines to ensure consistency across paid and organic activations
• Support influencer integration across events, seeding, and key cultural moments
• Collaborate with agencies to optimize campaign performance and reporting

 

Working for Coty means our people make us who we are. They are the brightest minds bringing innovative concepts to life. If you’re someone unwilling to settle, likes to envision larger possibilities, accelerate learning, and push boundaries, we’d love to hear from you. Working at Coty means being part of an inclusive workplace committed to diversity and equity, valuing diverse perspectives and backgrounds. Your ideas will count, fostering a career where you can achieve more than you ever imagined.

Working for Coty means our people make us who we are. They are the brightest minds bringing innovative concepts to life. If you’re someone unwilling to settle, likes to envision larger possibilities, accelerate learning, and push boundaries – we’d love to hear from you! Working at Coty means being part of an inclusive workplace committed to diversity and equity, valuing diverse perspectives and backgrounds. Your ideas will count, fostering a career where you can achieve more than you ever imagined.

 

The team consists of an Assistant Advocacy Manager working closely with Global Digital, Brand Marketing, PR/Influencer, Media, and Markets, as well as Calvin Klein license partners and external agencies. All your colleagues are strategic, collaborative, and fast-paced, with a strong focus on delivering best-in-class, culturally relevant work at a global scale.

 

 QUALIFICATIONS

 

We’d love to see candidates who have:

 

Essential:
•     3+ years of experience in influencer marketing or advocacy within beauty, fragrance, or luxury retail

• Experience supporting global campaigns and working across multiple markets
• Strong understanding of paid and organic influencer activations
• Experience creating content briefs, managing content approvals and working within brand governance frameworks
• Experience collaborating with agencies and cross-functional teams

• Experience supporting influencer activations tied to PR moments, events, or brand experiences
• Experience using influencer marketing monitoring and reporting tools such as Traackr, Tribe Dynamics, etc.