Sr. Manager, Communications and Change Management (hybrid)
BDAbout the role
Job Description Summary
As the communications leader within the US Region Sales Enablement team, the Manager, Change Management and Communications will align with the US Region Sales Enablement team to drive progress towards regional commercial enablement and excellence objectives, lead key change management processes across the US Region and align to the broader Commercial and Customer Operations cultural beliefs. This role is responsible for developing and implementing internal communication strategies, change management efforts that use communications to focus on the people side of change, culture/associate/seller engagement, organizational capabilities and salesforce effectiveness. In addition, this person will support and build uniquely curated content that will support these communications. This is a critical role that is responsible for increasing adoption and utilization of tools/processes such as CRM (Salesforce.com) utilization and sales process excellence through enhanced awareness and understanding of commercial excellence initiatives and various changes across the BD commercial organization.Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Role Overview
Working within the US Region Sales Enablement team, the Manager, Change Management and Communications will be responsible for developing and implementing communication strategies/campaigns, content development and planned stakeholder engagements that focus on advancing all US Region Sales enablement initiatives, with a heavy focus on CRM (Salesforce.com) adoption/utilization and other initiatives related to disciplined sales/marketing execution and commercial excellence. As we drive towards CRM (Salesforce.com) excellence in the region, this person will serve as the leader the change management and communication plan and ensure achievement of overarching project goals. This individual will work cross-functionally to understand the needs of our internal commercial stakeholders, sales leaders and other commercial associates, and develop and deploy strategic content on a consistent basis to influence field level actions and behaviors. Working with CCO leadership, this role will support on-going change management initiatives and help develop effective messaging campaigns that drive belief and adoption of important needs for our US team. In addition to business-specific strategies, the position will also align the CCO’s cultural beliefs (Own It, Win Together, Better Everyday) and BD’s overall purpose, strategy and culture.
This role will report to the VP, Sales Enablement – US Region with a dotted like to the Sales Enablement Leadership Team.
Primary Responsibilities
Leadership Team Communication and Change Management
Act as a consultant and strategic thought partner to the VP, Sales Enablement – US Region and the broader US Region sales enablement team to develop, manage, execute and champion region-wide internal communication and change management strategies and tactics that drive associate engagement and process adoption through enhanced awareness and understanding of business priorities and key initiatives, in alignment with the key priorities of the US Region.
Enable and coach the US Region Sales Enablement team, as needed, to ensure content aligns to high standards of excellence and effectiveness of delivery, including presentations, commercial team-facing content/presentations. Work in partnership with US Region Sr. Leadership by providing strategic and practical recommendations to communicate region goals, priorities and progress.
Work with the US Region Sales Enablement leadership to support development and delivery of communication efforts that further activate and reinforce cultural objectives.
Using analytics to understand and drive insights into the organization regarding change transformation efforts designed to ensure optimal health and success of the change transformation efforts, especially as related to items impacting commercial excellence and salesforce engagement.
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