Content and Customer Marketing Manager

About us

Common Room is the customer intelligence platform that captures every buying signal, giving companies superpowers with AI enrichment and automation to reach the right person with the right context at the right time. 

Despite an explosion of buyer signals, companies are left struggling with siloed point solution vendors, bloated tech stacks, and unactionable "intent" data. Common Room brings together all the buying signals you care about in one place so you can track the entire customer journey, match signals to real people and accounts, take action and automate. 

We’ve raised over $50 million from top-tier investors including Greylock, Index, and Madrona to build the world's first customer intelligence platform for modern B2B companies. And we’re backed by 25+ operators from the fastest-growing companies in the world such as Figma, Stripe, Airtable, Slack, Notion, Loom, and more.

You + Common Room? You’d be joining a team that revels in asking hard questions, collaborating gladly, and making decisions quickly—a team that values simplicity, passion, trust, each other, and our customers above all.

So hello! Please, knock on our door. We'd love to meet you.

We're looking for a creative content leader and storyteller who can elevate our brand through compelling narratives, customer stories, and innovative content across multiple mediums. This is first and foremost a creative role—someone who can craft stories that resonate, think visually, and push us into new content formats (especially video). You'll work closely with our Product Marketing and Demand Gen teams to bring customer voices to life and scale our content engine across multiple channels.

What You'll Own

Creative Content Strategy & Execution

• Lead creative content strategy that builds brand awareness and differentiation

• Develop and execute innovative content campaigns that get noticed and remembered

• Expand our content across new mediums—particularly video, visual storytelling, and emerging formats

• Create compelling brand narratives that position Common Room as a category leader

• Balance creative storytelling with content that drives demand generation outcomes

• Use AI tools strategically to scale content production while maintaining creative quality

Customer Storytelling

• Transform customer success stories into multi-format content assets (written case studies, video testimonials, customer spotlights)

• Collaborate with Product Marketing and Customer Success to identify compelling customer stories

• Lead content creation for customer stories—from interviews to final assets

• Build a library of customer proof points that can be leveraged across campaigns

Content Operations

• Manage relationships with freelance writers, video editors, and creative production partners

• Own content production workflows and quality standards

• Oversee content tools and platforms needed for production and distribution

• Collaborate cross-functionally with Product Marketing, Demand Gen, and Product teams

SEO/AEO

• Partner with Demand Gen on SEO/AEO strategy

• Ensure content is optimized for search and discoverability

• Manage any SEO contractors or agencies as needed

What We're Looking For

Required Experience

• 5+ years in content marketing, brand marketing, or creative roles in B2B SaaS

• Strong creative portfolio demonstrating innovative content and campaigns that made an impact

• Proven ability to create compelling customer stories across multiple formats

• Video content experience (scripting, creative direction, managing production)

• Experience managing freelancers and external creative partners

• Track record of using AI to enhance and scale creative work

Required Skills

• Exceptional storytelling abilities

• Creative thinker who can develop original concepts and bring th