Associate Project Manager, Digital Advertising
Simpson Strong-TieAbout the role
Simpson Strong-Tie is a leader in engineered structural connectors, software, and solutions for the building industry. We maintain a reputation as a trusted manufacturer, partner, and corporate citizen committed to our customers and employees.
Our founder, Barc Simpson established 9 Principles of Business we live out as company values and have made Simpson Strong-Tie an inspiring place to work since 1956. Our team of talented people are dedicated to our shared mission: to provide solutions that help people design and build safer, stronger structures.
Learn about our company culture directly from our team.
YOU
As the Associate Project Manager, you will manage various campaign projects within the marketing department. You will be an integral part of the Digital Marketing and eBusiness team with oversight and organization of promotional activity among all media channels. You’ll need to have a general understanding of how retail media, print and digital marketing ads are produced and promoted as well as how public relations, social media, blog articles, emails and webinars contribute to amplifying a product, campaign or brand message. Your advertising and project management experience will help to facilitate more efficient processes and foster improved collaboration in the Marketing department to ensure project success.
WHAT YOU’LL BE DOING (% of Time)
Project manage retail media and promotional campaigns from inception to completion by collaborating with internal stakeholders and project leads to identify requirements, determine project scope and deliverables, set priorities, and establish milestones. From there you’ll develop project plans, budget estimates and schedules/dashboards. Much of your time will be orchestrating promotional activities and deliverables between internal teams, vendors and internal stakeholders through accurately tracking and communicating status, progress and financials. Working closely with the digital ad agency you’ll coordinate the integration of brand assets and marketing content within numerous concurrent projects for retail media and programmatic ad campaigns. You’ll be insightful and give actionable suggestions for improving digital campaign performance. To be successful, you will partner seamlessly with senior managers and product marketing managers to meet their promotional goals and expectations. By utilizing your exceptional organizational skills, you will be contributing to each project’s strategic vision and will take ownership in the quality and complexity of each campaign’s promotional execution success. (70%)
Work closely with the digital team to identify processes, tools and systems that improve cross collaboration, reporting, sales leads and SEO. Analytically-minded, you’ll make insights from metrics that help improve our social/digital strategy in order to improve promotional campaigns. (20%)
Administrative tasks as needed to help accelerate project outcomes, including data entry, budget updates and research to assist the completion of various projects and marketing plans. You’ll also occasionally create PowerPoint presentations and other marketing documents. Other miscellaneous duties as assigned. (10%)
DESIRED SKILLS AND EXPERIENCE
If you can do everything listed above, you’ve got what it takes. Perhaps some of the following would be helpful too:
- Bachelors degree in Marketing, Communications or related field preferred.
- 1-3 years of experience in project management.
- 2 years of experience in advertising and promotions including programmatic and display advertising, retail media, SEO, social media and major search engines.
- 1-2 years of experience using project management and communications tools such as Asana, Smartsheet, Microsoft Teams, SharePoint, and/or Lytho.
- 1-2 years of experience using Salesforce, Hubspotor other CRM software.
- Project Management: Strong project management or organizational skills. Ability to track progress and complete projects on time and within budget.
- Communication: Excellent written and verbal communication skills. Ability to effectively present information in one-on-one and group situations. Ability to write in a clear, concise and organized manner for the intended audience.
- Adaptability & Flexibility: Ability to think and act effectively under pressure. Ability to deal with urgent and/or changing deadlines and adjust approach in response to the demands of the situation.
- Attention to Detail: Possess strong organization and prioritization skills. Ability to complete tasks with thoroughness an
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