Jobs and Careers
WP
Senior Manager, Demand Generation & ABM
WpromoteRemote, United States, United StatesRemotefull_timeVerifiedPosted 28 Jul 2025
💰 $115,000/yr($90,000/yr – $115,000/yr)
About the role
The Role
The Growth & ABM Manager will play a critical role in driving Wpromote’s demand generation efforts through strategic Account-Based Marketing (ABM) programs and growth marketing campaigns. This position is ideal for a hands-on marketer who thrives at the intersection of data, creativity, and technology, with a passion for orchestrating highly targeted, multi-channel campaigns that drive measurable pipeline impact.
You’ll leverage our tech stack to engage key accounts and personas across the buyer journey, accelerating awareness, engagement, and conversion.
This role is both strategic and executional: you’ll design, launch, and optimize programs while partnering closely with sales, content, marketing operations, and revenue operations teams to ensure alignment on goals and KPIs.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:-Remote-first culture-Unlimited PTO-Extended Holiday break (Winter)-Flexible schedules-Work from anywhere options*-100% paid parental leave-401(k) matching-Medical, Dental, Vision, Life, Pet Insurance-Sponsored life insurance-Short Term Disability insurance and additional voluntary insurance-Annual Class Pass credits and more! The anticipated annual salary for this role will range from $90,000-$115,000 based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above) and an annual performance bonus.
*This position may be performed remotely in most states within the US**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job ScamsWpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
#LI-JJ#LI-Remote
The Growth & ABM Manager will play a critical role in driving Wpromote’s demand generation efforts through strategic Account-Based Marketing (ABM) programs and growth marketing campaigns. This position is ideal for a hands-on marketer who thrives at the intersection of data, creativity, and technology, with a passion for orchestrating highly targeted, multi-channel campaigns that drive measurable pipeline impact.
You’ll leverage our tech stack to engage key accounts and personas across the buyer journey, accelerating awareness, engagement, and conversion.
This role is both strategic and executional: you’ll design, launch, and optimize programs while partnering closely with sales, content, marketing operations, and revenue operations teams to ensure alignment on goals and KPIs.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
We offer:-Remote-first culture-Unlimited PTO-Extended Holiday break (Winter)-Flexible schedules-Work from anywhere options*-100% paid parental leave-401(k) matching-Medical, Dental, Vision, Life, Pet Insurance-Sponsored life insurance-Short Term Disability insurance and additional voluntary insurance-Annual Class Pass credits and more! The anticipated annual salary for this role will range from $90,000-$115,000 based on a variety of factors unique to each candidate, including skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and the respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above) and an annual performance bonus.
*This position may be performed remotely in most states within the US**While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person!***This position is not eligible for immigration sponsorship
Important Notice: Beware of Job ScamsWpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity.
#LI-JJ#LI-Remote
You Will Be
- Designing and executing scalable 1:1, 1:few, and 1:many ABM campaigns tailored to key verticals, personas, and buying stages to increase account engagement, generate qualified leads, and drive pipeline growth
- Building and managing multi-channel campaigns leveraging paid and organic channels to activate target accounts
- Identifying and executing data-driven tactics for lead nurturing, retargeting, and customer acquisition to drive net-new pipeline and accelerate existing opportunities
- Utilizing Demandbase, SFDC, Clay, and other platforms to orchestrate, personalize, and measure campaigns effectively
- Ensuring all campaigns are tracked with proper attribution models and UTM frameworks
- Measuring, analyzing, and reporting on campaign performance (lead quality, conversion rates, pipeline/revenue impact) and providing recommendations for optimization
- Partnering with sales, content, and operations teams to align campaign objectives and messaging, ensuring seamless handoff and follow-up processes
- Staying current with ABM, growth marketing, and martech best practices to drive innovation and efficiency in Wpromote’s demand generation efforts
You Must Have
- 5+ years of experience in B2B demand generation, ABM, or growth marketing
- A proven track record of building and optimizing integrated marketing camp
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