Staff Product Marketing Manager, Security & Compliance

WHAT IS BOX? 

Box (NYSE:BOX) is the leader in Intelligent Content Management. Our platform enables organizations to fuel collaboration, manage the entire content lifecycle, secure critical content, and transform business workflows with enterprise AI. We help companies thrive in the new AI-first era of business. Founded in 2005, Box simplifies work for leading global organizations, including AstraZeneca, JLL, Morgan Stanley, and Nationwide. Box is headquartered in Redwood City, CA, with offices across the United States, Europe, and Asia.

By joining Box, you will have the unique opportunity to continue driving our platform forward. Content powers how we work. It’s the billions of files and information flowing across teams, departments, and key business processes every single day: contracts, invoices, employee records, financials, product specs, marketing assets, and more. Our mission is to bring intelligence to the world of content management and empower our customers to completely transform workflows across their organizations. With the combination of AI and enterprise content, the opportunity has never been greater to transform how the world works together and at Box you will be on the front lines of this massive shift.

 

WHY BOX NEEDS YOU

We are looking for a world-class product marketer with proven experience across B2B product marketing, while being a subject matter expert in the security and compliance industry. Our ideal hire will be comfortable owning the full gamut of Security and Compliance PMM activities, including: messaging and positioning, packaging and pricing, product launches, competitive analysis, sales tool development, and more. This role reports to the Head of PMM and operates at the intersection of product, sales, marketing, business development and customer success.

Things that bring out the best in you as a PMM include: partnering closely with Product to inform our overall strategy and roadmap for diverse sets of customers; partnering with marketing colleagues to create cohesive marketing programs that tie back to product strategy, messaging and positioning; empowering Sales and Customer Success to consistently win and engage deeper with customers despite competitive waters; and contributing to a strong, supportive company culture where each person can bring their whole self to work.

 

WHAT YOU'LL DO

• Manage, mentor and develop your team as they tackle all aspects of product marketing for Box, including:

• Driving Security and Compliance product messaging and positioning globally, with an eye toward competitive differentiation across all relevant business categories

• Bringing new and updated security products to market, taking the lead on launch strategy, planning, timelines, and more to ensure maximum impact

• Defining our ideal customer profiles across the portfolio, including when it makes sense to upsell and cross-sell them to the next level, and ensuring our GTM teams are well equipped (through tools and talk tracks) to win deals

• Inform product strategy through partnership with product management across all product areas, informed by both qualitative and quantitative feedback from customers as well as market opportunities

• Collaborate closely with cross-functional partners across our Product, Sales, Business Development, and Customer Success teams, as well as with leaders across Marketing; you’ll build strong relationships and provide clear communication across the entire organization

• Leverage your deep knowledge of our customers and our competitor set; provide key input on packaging and pricing decisions for products and solutions sold online and via our global Sales organization

 

WHO YOU ARE 

We are an AI-first company. This means you approach your work with a growth mindset and find ways to leverage AI to help make faster, smarter decisions that will 10X your impact at Box.

• You are an expert in the security and compliance market with deep experience driving thought leadership

• You have demonstrated excellence in product marketing with 6+ years of relevant experience (e.g., across product marketing, top-tier strategy consulting and/or product management)

• You have a rich portfolio of prior work that includes first-hand experience across the product marketing spectrum: messaging and positioning, product launch management, GTM strategy and sales tool development, leveraging customer and market insights to inform product roadmap, analyst relations, and more

• You have a seasoned perspective on appropriate metrics and measurement for the product marketing function: what does success look like and how do we hold teams accountable?