Senior Director of Marketing and Communications

Description

About Us:

• If you’re looking for an opportunity to transform the lives of poor and homeless men, women, and children in your community, we may have a job for you.
• Since 1972, Metropolitan Ministries has been providing life-changing solutions for those who are homeless and at risk of becoming homeless in Tampa Bay.
• We are a grassroots, donor, and volunteer-fueled community nonprofit. At Metropolitan Ministries, we serve families in Hillsborough, Pinellas, Pasco, Polk and Hernando counties with compassion, practical help, and a willingness to make a huge difference. 

What we offer: 

· Salary: $83,000 - $88,000

· Group health, vision, and dental coverage at affordable rates, along with family coverage if you choose to purchase it.

· Preventative care is 100% covered (free) on all plans.

· PTO is offered to full-time and part-time employees. 

· 11 days of PTO and 10 paid holidays annually. 

· Option to participate in the 401K plan with employer match. 

· $15,000 in employee Life Insurance paid for by Metropolitan Ministries.

· Employee Assistance Program

· Option to participate in supplemental group insurance plans at affordable rates.

· Tuition reimbursement program

· Training and career development.

· Discounted membership at the YMCA.

Job Functions:

The Senior Director of Marketing and Communications (SDMC) implements marketing and communication strategies and tactics to enhance an organization's brand, reach, and impact. This role involves leading a team and ensuring consistent messaging across all platforms. The SDMC also plays a key role in building relationships with stakeholders and driving strategic initiatives.

Essential Responsibilities:

Team Leadership:

• Manage and mentor a team of marketing and communications professionals, fostering a collaborative and results-oriented environment with direct reports. Commitment to working with shared leadership in cross-functional teams.

Brand Management:

• Ensure consistent brand messaging and visual identity across all channels and programs.

Content Creation, Storytelling, and Management:

• Oversee the development and distribution of marketing materials, including website content, social media, and other collateral. 

Public/Media Relations:

• Manage media relations, build relationships with journalists and influencers, and develop press releases. 

Event Planning & Management:

• Oversee the planning and execution of high-quality marketing deliverables for events to promote the organization; ensure brand consistency and excellence in overall experience.

Budget Management:

• Help oversee the marketing and communications budget, ensuring efficient allocation of resources and maximizing return on investment. 

Performance Measurement & Reporting:

• Track and analyze the performance of marketing and communication initiatives, providing regular reports to the VP of Marketing. 

Stakeholder Engagement:

• Maintain and build relationships with key strategic marketing and fundraising partners, donors, volunteers, grantees, and community partners. 

Compliance & Ethics:

• Ensuring compliance with all relevant legal and ethical standards in marketing and communication activities. 

Adaptability & Innovation:

• Staying up to date on the latest trends and technologies in marketing and communications, both traditional and digital, adapting strategies as needed. 

Requirements

Education and Experience:

Minimum BS/BA degree in marketing or related field. Extensive experience (minimum of 10 years) in marketing and communications, leading highly performing teams, and a track record of demonstrated success.

Skills Requirements:

Strong leadership and team management skills. Excellent communication, public speaking, and interpersonal skills. Proficiency in digital marketing and social media. Strong analytical and problem-solving skills. Experience managing budgets and resources. Exceptional writing and proofreading skills.

Experience with Adobe Creative Suite, Canva, Word Press, Social Media Platforms (Sprout, Hootsuite, etc), CRMs, and Marketing Automation Systems. Excellent organizational and prioritization skills.

Decisiveness. Commitment to setting and meeting deadlines. Agile project management. Self-motivated; proactively and effectively manages up. Ability to handle job related matters in a professional and diplomatic manner with a willingness to accept constructive criticism. Experience overseeing the design and produc