Director, Global Go-to-Market, Core Games
2KAbout the role
<h2><span style="font-size: 10pt; font-family: helvetica, arial, sans-serif;"><strong>Who We Are</strong></span></h2> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Founded in 2005, 2K Games is a global video game company, publishing titles developed by some of the most influential game development studios in the world. Our studios responsible for developing 2K’s portfolio of world-class games across multiple platforms, include Visual Concepts, Firaxis, Hangar 13, CatDaddy, Cloud Chamber, and HB Studios. Our portfolio of titles is expanding due to our global strategic plan, building, and acquiring exciting studios whose content continues to inspire all of us! 2K publishes titles in today’s most popular gaming genres, including sports, shooters, action, role-playing, strategy, casual, and family entertainment.</span></p> <p> </p> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">Our team of engineers, marketers, artists, writers, data scientists, producers, problem solvers, and doers, are the professional publishing stewards of our growing library of critically acclaimed franchises such as NBA 2K, Battleborn, BioShock, Borderlands, PGA TOUR 2K, Mafia, Sid Meier’s Civilization, WWE 2K, and XCOM.</span></p> <p> </p> <p><span style="font-family: helvetica, arial, sans-serif; font-size: 10pt;">At 2K, we pride ourselves on creating an inclusive work environment, which means encouraging our teams to Come as You Are and do your best work! We are dedicated to diversity and inclusion and want our community of candidates to reflect this commitment. We encourage all qualified applicants to explore our global positions.</span></p> <p><br><br></p> <p> </p> <p><span style="font-size: 10pt; font-family: helvetica, arial, sans-serif;"><strong>ROLE OVERVIEW:</strong></span></p> <p><span style="font-size: 10pt; font-family: helvetica, arial, sans-serif;">The Director of Global Go-to-Market (GTM) for Core Games is a highly strategic role responsible for translating commercial objectives, brand identities and audience strategies into unified, high-impact global campaign architectures.</span></p> <p><span style="font-size: 10pt; font-family: helvetica, arial, sans-serif;">This leader will own the end-to-end GTM strategy for 2K’s portfolio of Core Games, acting as the primary orchestrator between Franchise, Regional, and Cross-Functional teams. The core accountability is ensuring marketing investment is strategically deployed across channels and regions, aligning every touchpoint to measurable KPIs that drive both short-term performance and long-term franchise growth.</s
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