senior manager, Product Innovation and Menu Strategy
StarbucksAbout the role
Now Brewing – senior manager, Product Innovation and Menu Strategy! #ToBeAPartner
From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.
We’re looking for a strategic and creative thinker to lead innovation across our beverage pipeline. This role will be responsible for identifying consumer and product trends, uncovering whitespace opportunities, and partnering cross-functionally to bring new product innovation territories to life. You’ll play a key role in shaping the future of our portfolio by driving bold ideas, vetting new product innovation territories through consumer research and small-scale testing, and helping to ensure our pipeline reflects evolving consumer needs.
As a senior manager, Product Innovation and Menu Strategy, you will…
Pipeline Innovation Strategy and Development
Drive strategy and development of our multi-year beverage innovation pipeline
Identify early market, whitespace opportunities through consumer insights, market analysis, and competitive benchmarking
Shape how Starbucks wins in prioritized early market, whitespace innovation territories
Trendspotting and Insights
Monitor emerging global and domestic trends that will have a material impact on the Starbucks business
Translate insights into actionable product innovation territories and concepts
Incubation Testing
Guide iterative testing of prototypes to better understand product concept desirability and pressure-test innovation territory design principles and ways in
Cross-Functional Leadership and Collaboration
Partner with Research and Development on product briefs, outline design principles, and propose ways in for identified innovation territories
Partner with internal and external research teams to develop research briefs and learning plans
Seamlessly hand off validated innovation territories to Product Category Business teams
We’d love to hear from people with:
· 7+ years of experience in innovation development and/or product strategy
· Excellent strategic storytelling and communication skills with the ability to influence senior leadership
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