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senior manager, Product Innovation and Menu Strategy

Starbucks
United Statesfull_timeVerifiedPosted 8 Jun 2026

About the role

Now Brewing – senior manager, Product Innovation and Menu Strategy! #ToBeAPartner

 

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.

 

We’re looking for a strategic and creative thinker to lead innovation across our beverage pipeline. This role will be responsible for identifying consumer and product trends, uncovering whitespace opportunities, and partnering cross-functionally to bring new product innovation territories to life. You’ll play a key role in shaping the future of our portfolio by driving bold ideas, vetting new product innovation territories through consumer research and small-scale testing, and helping to ensure our pipeline reflects evolving consumer needs.

 

 

As a senior manager, Product Innovation and Menu Strategy, you will…

  • Pipeline Innovation Strategy and Development

    • Drive strategy and development of our multi-year beverage innovation pipeline

    • Identify early market, whitespace opportunities through consumer insights, market analysis, and competitive benchmarking

    • Shape how Starbucks wins in prioritized early market, whitespace innovation territories

  • Trendspotting and Insights

    • Monitor emerging global and domestic trends that will have a material impact on the Starbucks business

    • Translate insights into actionable product innovation territories and concepts

  • Incubation Testing

    • Guide iterative testing of prototypes to better understand product concept desirability and pressure-test innovation territory design principles and ways in

  • Cross-Functional Leadership and Collaboration

    • Partner with Research and Development on product briefs, outline design principles, and propose ways in for identified innovation territories

    • Partner with internal and external research teams to develop research briefs and learning plans

    • Seamlessly hand off validated innovation territories to Product Category Business teams

We’d love to hear from people with:

·       7+ years of experience in innovation development and/or product strategy

·       Excellent strategic storytelling and communication skills with the ability to influence senior leadership

·

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Company

Starbucks

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