Marketing Ops Lead

About LangChain

LangChain helps developers build LLM-powered applications. We have two open-source frameworks — LangChain, for chaining together composable components and third-party integrations, and LangGraph, our controllable agent framework. LangSmith is our commercial SaaS platform for LLM observability & evaluation.

We’re trusted by top engineering teams at Klarna, Uber, LinkedIn, GitLab, and Replit, and scaling quickly. We’re backed by Benchmark and Sequoia, and have 10x’ed our revenue in 2024. LangChain, every team member drives meaningful impact, and we’re just getting started.

About the Role

We're looking for a Marketing Operations Lead to own the infrastructure, automation, and analytics that power our demand generation and growth strategy. As our founding Marketing Operations hire, you'll play a critical role in scaling our GTM efforts. You'll own the marketing tech stack, build and optimize workflows, and ensure our campaigns are measurable and high-impact.

If you like building for big audiences, LangChain is great place to dedicate your time and hone your craft — with 160k+ subs to our newsletter, 90k+ subs on Youtube, 370k+ subs on LinkedIn, 180k+ followers on Twitter, and 100k stars on GitHub, we have an engaged audience that’s eager for more content. In this role, you'll work closely with Growth, Product Marketing, Sales, and RevOps to create a marketing engine that drives pipeline velocity.

• Build and own a marketing automation platform to support lead nurturing, scoring, and customer segmentation.

• Be a strategic partner to leadership, building an engine to engage and grow our developer community, reaching millions worldwide.

• Implement and maintain integrations between marketing, sales, and data systems to power data-driven workflows at the core of our marketing motion

• Collaborate with Growth and Product Marketing to define and track marketing KPIs, providing actionable insights to improve funnel performance.

• Develop and maintain lead attribution models to measure marketing effectiveness and ROI.

• Collaborate with Growth Marketing to set up and optimize performance campaigns, landing pages, and tracking mechanisms.

• Partner with Sales Operations to streamline lead handoff, reporting, and feedback loops.

• Create systems for hyper growth and partner with teams to experiment regularly.

How to be successful in this role

• 6+ years of experience in marketing operations at a B2B SaaS startup. Bonus if you have experience with open source or community driven companies.

• Our GTM tech stack uses Salesforce, Mailchimp, Looker, Google Analytics, Airtable Zapier, Webflow, andApollo. We’re considering migrating from Mailchimp to Marketo. You should have experience using these tools (or similar ones) and can learn new tools as go.

• Expertise in setting up and managing marketing automation tools

• Analytical mindset with a deep understanding of marketing attribution and funnel metrics

• Experience working with SQL, Looker, and low code tools for marketing analytics and automation

• You thrive in a fast-paced environment and see unstructured settings as an opportunity to drive impact and shape the company’s success.

• You take ownership, are detail-oriented, and have a "get it done" mindset.

• You have excellent communication skills and enjoy cross-functional collaboration with business stakeholders (e.g. Sales, Marketing, Analytics Engineers) on functional processes and data challenges.

Compensation & Benefits:

• Competitive salary: $170,000 - $220,000. Commensurate with experience.