Senior Product Manager - KPM Audience & Measurement Research(P4115)

<div class="content-intro"><p><strong>84.51° Overview:</strong></p> <p>84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.</p> <p>Powered by cutting-edge science, we utilize first-party retail data from more than 62 million U.S. households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey using 84.51° Insights, 84.51° Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.</p> <p><em>84.51° follows a 5‑day in‑office work schedule to support collaboration, alignment, and team connection.</em></p> <p>Join us at 84.51°!</p> <p>__________________________________________________________</p> <p>&nbsp;</p></div><p></p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: Verdana; font-size: 9.0pt;">84.51° knows customers, and we know how to connect you. Using a sophisticated, proprietary suite of tools and technology, we turn customer data into actionable knowledge. With unparalleled customer data and predictive analytics capabilities, we deliver personalized marketing strategies and ensure the best experience for customers of Kroger and more than 300 consumer packaged goods companies. We put the customer at the center of everything we do, resulting in a more dynamic, informed and personal approach to driving customer loyalty.</p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: Verdana; font-size: 9.0pt;">The <span style="font-weight: bold;">Senior Product Manager, Measurement Research</span>, will shape how Kroger Precision Marketing (KPM) proves the value of advertising for the brands we work with. KPM’s closed-loop measurement, built on Kroger’s first-party loyalty data, is a core reason brands invest with us. This role will own the strategy and delivery of new measurement products, helping KPM measure more of its media, deliver results faster, and offer the metrics brands care about most.</p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: Verdana; font-size: 9.0pt;">You will partner closely with data science, engineering, commercial and platform teams to turn new measurement methods into scalable, easy-to-use products. You will work alongside the product manager who owns our core measurement platform, and together you will deliver a measurement experience that is trusted, fast and consistent across every channel KPM offers.</p> <p style="margin-top: 0pt; margin-bottom: 12pt; font-family: Verdana; font-size: 9.0pt;">RESPONSIBILITIES:</p> <ul style=" margin-top: 0in; margin-bottom: 0in;"