Associate Director, Marketing External Engagement and Regional Marketing Manager Team Lead - Neuroscience (Psychiatry)
AbbVieAbout the role
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.
Job Description
This position offers remote work flexibility, allowing candidates to work from any location within the United States.
The Associate Director Psychiatry Marketing External Engagement and RMM Team Lead reports to the Director of Promotional Medical Education, External Engagement and RMM team. The Associate Director leads the Regional Marketing Manager team, overseeing marketing initiatives across various geographic areas and ensuring alignment with the national marketing plans. The position requires deep knowledge of market drivers, competitive landscape, provider and stakeholder dynamics, and the ability to translate local business insights into actionable strategies for optimal brand performance. Responsibilities include building commercial relationships with External Experts, designing impactful promotional strategies, and managing cross-functional programs such as speaker events and external engagement activities. The role demands proactive problem solving, creative solution development, and strict adherence to AbbVie policies and regulatory standards.
Key Job Responsibilities
- Responsible for leading the Regional Marketing Manager (RMM) team who are allocated among specific geographical areas of the country. Must have a strong understanding of market drivers, competitive landscape, and provider dynamics.
- Supports the RMM team in translating local area business needs into local strategies and pull-through of the national strategy at the regional level. RMM team supports the field with resource maximization, local congress identification and support of innovative regional speaker programs.
- Provides in-depth insights based on assimilation of key stakeholder feedback; c
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