Director, Customer & Partner Marketing
MicrosoftAbout the role
At Microsoft Advertising we create innovative technology for a conversational, personalized, and agentic era. Our commitment to more private and personalized advertising experiences means building globally scaled platforms that ensure performance, trust, and business growth. We do this by harnessing the full power of AI and our unique audience intelligence to make delivering personalized advertising for any outcome simple, including unparalleled access to Microsoft’s high intent, highly engaged audiences across Copilot, Bing, Xbox, Gaming, MSN, Outlook, Edge, LinkedIn, Windows, and high-quality supply from publishers. We are committed to helping businesses navigate the next era of advertising where generative AI is unlocking better outcomes between people, brands, publishers, and ad platforms.
As a Director of Customer and Partner Marketing is responsible for ensuring Microsoft’s marketing and AI capabilities are translated into meaningful, real-world outcomes for clients. Success is defined by the ability to deeply understand client challenges, anticipate evolving needs, and create and shape content for marketing activations that drive measurable business impact through Microsoft Advertising solutions.
You will operate with a strong external orientation—grounded in client empathy, commercial awareness, and a clear understanding of how technology is experienced in the market. At the same time, this role requires exceptional internal leadership: partnering closely across sales, product, marketing, and activation teams to ensure a unified, client-centric approach.
Acting as a bridge between product solutions and innovation, and customer and partner activations, you will align diverse stakeholders around a common goal: delivering content that is relevant, actionable, and impactful for clients.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Microsoft AI (MAI) employees who live within a 50- mile commute of a designated Microsoft office in the U.S. or 25-mile commute of a non-U.S., country-specific location are expected to work from the office at least four days per week. This expectation is subject to local law and may vary by jurisdiction.
Responsibilities
- Client Insight & Empathy
- Develop a deep understanding of client needs, business pressures, and market dynamics across industries, regions, and verticals.
- Ensure all work reflects how clients actually operate—grounded in customer behavior, feedback, and real-world use cases.
- Bring the voice of the client into content creation, influencing priorities.
- Activation Content Development
- Partner to translate Microsoft capabilities and solutions into compelling stories that address client challenges and take on critical industry and vertical opportunities.
- Shift conversations from products to client outcomes (growth, trust, efficiency, competitive advantage).
- Identify and build AI enabled approaches to create and distribute content more effectively.
- Cross-Functional Leadership & Orchestration
- Partner closely with Sales to understand client priorities, and real-world objections—and translate these into more effective strategies and solutions.
- Collaborate with Product teams to ensure content reflects client needs, market dynamics, and product vision and realities.
- Work with Marketing peers (brand, content, comms) to ensure narratives are consistent, relevant, and resonate externally.
- Align with activation teams (field marketing, events, partner marketing, agencies) to ensure strategies are executed effectively and land with impact in market.
- Act as a connector across functions, breaking down silos and driving alignment around a shared view of the client and the solution.
- Ensure that activations and content deliver a consistent, client-centric experience.
- External Market Orientation
- Apply an outside-in lens to challenge internal assumptions and ensure market relevance.
- Monitor how clients, competitors, and partners are evolving—and adapt strategies accordingly.
- Ensure positioning and engagement reflects client priorities, language, and decision frameworks.
- Driving Client Impact
- Focus on delivering tangible, measurable value for clients.
- Help clients navigate complexity—especially as AI reshapes customer ex
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