Ice Cream – Global Marketing Product Data Management Lead
UnileverAbout the role
Note: Deadline for applying is 23.59 the day before the Job Posting End Date.
UNILEVER IS LOOKING FOR AN Ice Cream – Global Marketing Product Data Management Lead
Location: Amsterdam, The Netherlands #TMICC
Terms & Conditions: Full- time Local Terms
For the recruitment of this position, we would like to emphasize that local conditions apply to the position and for this vacancy in principle we will consider candidates based in the set locations. If you are based outside of these locations and you are interested to apply, please feel free to do so but at this stage we will not take your application forward. We will only consider your application if a decision is made to also recruit outside of the set locations.
The Ice Cream division at Unilever is preparing to stand on its own, aiming to become an independent, EUR 8.3 billion publicly listed company by the end of 2025. We’re on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream.
ABOUT THE MAGNUM ICE CREAM COMPANY:
The Magnum Ice Cream Company is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it.
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry. We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.
We are investing to unlock the full growth potential of The Magnum Ice Cream Company as a standalone entity, once we separate from Unilever, which is planned to happen before the end of 2025.
We dream big but keep things simple to act fast.
If you want to grow with us, make an impact, and shape the future of Ice Cream, this is the place for you!
JOB PURPOSE:
We are seeking a dynamic highly skilled Ice Cream Marketing Deployment Lead to join our team and drive the digital transformation of our Ice Cream Marketing processes, consistently and reliably delighting our consumers with world class brilliant experiences across channels and consumer service, underpinned by efficient and effective autonomous processes.
You will lead the global design, build and deployment of processes and tools for Consumer and Customer Marketing, Consumer Engagement, Content and Asset Management, Product Information Management, Carelines and define the Data and Analytics requirements across Marketing and DComm, ensuring a seamless transition to a standalone business.
The role requires a strategic thinker, who is passionate about marketing and DComm and embraces this unique opportunity to grow and transform the Ice Cream business through digitalization and AI in all aspects of the consumer journey.
The successful candidate will be one that has hands-on experience in Marketing and digital transformation and has significant process and change management expertise with a proven record of leading large scale process transformation.
This role will exist in its current form for 2 – 2.5 years.
KEY RESPONSIBILITIES:
Reimagine the Product Data and Product Information Management Process:
Lead the design and implementation of standardized global template for Marketing & DCommerce product data and information management (PIM, PXM) processes aligned with industry best practices.
Collaborate with representatives from the four business units of the Ice Cream business to ensure that relevant business requirements are fully considered when designing the new processes and systems.
Understand the drivers of market nuances and find simple and standardised solutions to meet local needs within a global framework.
Drive Implementation:
Lead implementation (development, deployment across markets and data migration) of new Marketing processes for Product information management and product data syndication.
Seize the opportunity of new technological capabilities within the Icecream Marketing Ecosystem, and integrations and operations with external agen
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