Executive Director, Product Strategy & Development - Medicaid

At CVS Health, we’re building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.

As the nation’s leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues – caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day.

Position Summary:

Aetna Better Health is Aetna’s Medicaid managed care plan. Backed by over 30 years of experience managing the care of those with a broad array of health care needs, our Medicaid plans have demonstrated that getting the right help when you need it is essential to better health. That’s why Aetna® Medicaid plans include the guidance and support needed to connect our members with the right coverage, resources, and care. We are focused on enhancing quality and population health outcomes while integrating CVS assets to bring accessible healthcare to our members.

Aetna is recruiting an Executive Director, Product Strategy and Development for Aetna’s Medicaid Behavioral Health, Maternal Health and Social Impact/Equity products on national programs.  This leader is accountable for the development of an integrated business, product strategy and execution roadmap, and serves as a point of connection internally and externally to share strategic plans with key partners to activate market capabilities and drive engagement across the enterprise in support of customer and business needs.

Major Responsibilities:

• Leading the product strategy and management department, overseeing the development and execution of product strategies, roadmaps, and initiatives.

• Developing, executing and overseeing a business strategy that prioritizes growth.

• Developing and executing a comprehensive product strategy aligned with the organization's overall goals and market trends, ensuring the long-term success and growth of the product portfolio.

• Communicating with cross-functional teams, including product managers, engineers, designers, and marketing professionals, to define product vision, goals, and requirements for new products or enhancements.

• Driving the product development process from ideation to launch, overseeing the entire product lifecycle, including concept development, market validation, prototyping, testing, and commercialization.

• Establishing product roadmaps, prioritizing features and functionality based on customer needs, market demand, and business objectives.

• Developing processes to conduct regular market and competitive assessments to stay abreast of industry trends, emerging technologies, and customer preferences, and incorporate findings into product strategy and positioning.

• Leading the department in monitoring product performance and key performance indicators (KPIs), analyzing data and feedback to assess product effectiveness and identify areas for improvement or optimization.

• Providing leadership and mentorship to the product strategy and management team, fostering a culture of innovation, collaboration, and accountability while supporting their professional growth and development.

• Communicating with sales and marketing teams to develop go-to-market strategies, positioning, and pricing strategies to maximize product adoption and revenue growth.

Required Qualifications:

The candidate will have a strong work ethic, be a self-starter, and be able to be highly productive in a dynamic, collaborative environment. This position offers broad exposure to all aspects of the company’s business, as well as significant interaction with all the business leaders. The candidate will be expected to have the following key attributes:

• 10+ years of experience in healthcare, with focus on product development, business strategy or market activation/engagement.

• Background within relevant functional areas including strategic business planning, product and project leadership, marketing and communications and related skill areas.

• 7+ years of Medicaid experience.

• 7+ years of management experience of diverse team with track record of development talent, building high performing teams and driving accountability within direct and indirect reports or cross-functional teams.

• Proven leadership experience setting strategic direction, managing complex programs and leading multidisciplinary teams in complex stakeholder environments to d