Coordinator- Digital Marketing

Thank you for your interest in joining our team! Qurate Retail Group comprises six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road® – all dedicated to providing a more human way to shop. Qurate Retail Group is the largest player in video commerce ("vCommerce"), which includes video-driven shopping across linear TV, ecommerce sites, digital streaming and social platforms.

The Opportunity

Under the direction of the Manager, Retention Marketing, Marketing Coordinator will help implement email campaigns and mobile messages that use best practices to improve the program. The Senior Coordinator will implement with by using impactful marketing planning and collaboration with ecommerce and creative partners while ensuring email and mobile marketing production schedules remain on target.

Who We Are

QVC empowers shoppers with knowledge and shares insights in a lively and engaging way. We offer an ever-changing collection of familiar brands and fresh new products – from home and fashion to beauty, electronics and jewelry – and we connect shoppers to interesting personalities, engaging stories and award-winning customer service. QVC reaches more than 200 million homes worldwide with its 12 broadcast networks and reaches millions more with multiple streaming services, websites, mobile apps and social pages.

Your Impact

• You will assist Manager in the development of email and mobile marketing content schedules, ensuring that promotions are updated and that campaigns align with our priorities.

• You will update important performance documents and historical trackers for email and mobile campaigns.

• You will be the project manager for email, push, and SMS campaigns as assigned by Manager from concept to deployment to performance analysis.

• You will determine production schedule, assigns important dates and direct a team of creative designers, copywriters, HTML developers and Web QA analysts with intent and focus of each campaign.

• You will be responsible for all product information (including keying pricing and special offer information) and imagery. P

• You will partner with eCommerce to determine important sales points, ensure understanding to event/programming messaging and ensure images are available following campaign timeline.

• You will create complete creative brief and direct copy and design teams with assistance from Manager.

• You will set up and execution for weekly push and SMS messages.

• You will review campaign results as provided by Localytics, Branch.io, and Tableau.

• You will partner with the Campaign Management team to obtain the appropriate customer list to launch by email system (Salesforce). Monitor to confirm 100% completion.

• You will review test versions of campaigns before launch to check erroneous spelling, linking, promotional errors.

What You Bring

Education:

• BA in marketing, communications, or related field; or equivalent experience required

Experience:

• 2 or more years of experience, within digital or email marketing, or eCommerce

• Working knowledge of different computer programs.

Remote work is not permitted in NYC at this time.

#LI-KS1 #Hybrid

Join us as we enrich life’s everyday moments – including yours. Apply today! 

If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, fashion, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on.  If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate flexible working options, our Qurated community, where intentional connections matter and a company committed to diversity, equity and inclusion, you’ll be amazed at what’s available for our team members! We offer a comprehensive Total Rewards package including competitive compensation, health care benefits starting on day 1, 401(k), paid time off, tuition reimbursement, employee assistance program, parental leave, paid volunteer hours, company discounts and much more. Best of all, working with Qurate Retail Group means friendly teams, ambitious projects and fast-moving careers! 

For Qurate Retail Group, our focus on diversity, equity and inclusion is deeply rooted in Our Principles. They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the F