Senior Copywriter, Growth

Teladoc Health is a global, whole person care company made up of a diverse community of people dedicated to transforming the healthcare experience. As an employee, you’re empowered to show up every day as your most authentic self and be a part of something bigger – thriving both personally and professionally. Together, let’s empower people everywhere to live their healthiest lives.

Summary of Position

Join our in-house team of creatives who are helping everyone, everywhere find their healthier ever after.

As a Senior Copywriter, your advanced storytelling skills are integral to bringing our stories to life and making Teladoc Health an unforgettable brand. Sitting within the consumer marketing group, you’ll take ownership of impactful campaigns that expand our member base and drive enrollments by showing how our services/programs make prospective members’ lives better. You’ll do this through the conceptual development and copywriting of direct-to-member marketing communications and campaigns spanning email, direct mail, social, and more. Our ideal candidate is a thoughtful writer and communicator, a self-starter, and a natural collaborator who thrives in a nimble, distributed team environment.

In-house agency roles offer a unique opportunity to work cross-functionally, while also partnering with Consumer Marketing, Product Design, Clinical, and other internal teams on a wide range of initiatives.

Essential Duties and Responsibilities

• Draft best-in-class content aligned to performance marketing best practices for core B2C channels, particularly email and direct mail.

• Bring fresh thinking and a “surprise and delight” approach to marketing communications targeting Teladoc Health’s diverse audience base.

• Translate creative direction from creative briefs into engaging and effective copy concepts, with a focus on direct response.

• Use data and creative testing learnings to inform content strategies.

• Collaborate with domestic and international designers to visually bring a variety of creative assets to life.

• Follow internal processes for on-time, end-to-end creative development.

• Pitch work via creative presentations to marketing partners and department leadership.

• Ensure adherence to brand standards and exercise quality control on all copy.

• Keep up to date with visual and messaging trends, as well as best practices for email, direct mail, social, web and other marketing communications channels.

The time spent on each responsibility reflects an estimate and is subject to change dependent on business needs.

Supervisory Responsibilities

No

Qualifications

• Bachelor’s degree, preferably in Marketing, English, Journalism, Business, or related field.

• 5+ years of copywriting/content development experience.

• Proven track record with writing for performance marketing, as demonstrated through work samples/a portfolio.

• A strong understanding of marketing communications principles and best practices.

• Comfortable presenting work and selling in ideas.

• Ability to collaborate with internal partners via design tools.

• Ability to thrive in a dynamic work environment, with the flexibility to respond to changing business needs, priorities, and direction.

Bonus Qualifications

• Experience working in the healthcare industry (or another highly regulated industry) is highly preferred.

• Experience with Figma a plus.

• Passion for making a positive impact in people’s lives.

The base salary range for this position is $85,000-$105,000. In addition to a base salary, this position is eligible for a performance bonus and benefits (subject to eligibility requirements) listed here Teladoc Health Benefits 2025. Total compensation is based on several factors including, but not limited to, type of position, location, education level, work experience, and certifications. This information is applicable for all full-time positions.

#LI-SS2 #LI-Remote

Teladoc Health will not sponsor or transfer employment work visas for this position. Applicants must be currently authorized to work in the United States without the need for visa sponsorship now or in the future.