Marketing Operations Specialist
Golden HippoAbout the role
Where A-Players Thrive.
We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually. Learn more about our brands.
We’re Looking For A(n): Marketing Operations Specialist
Location: Remote (Woodland Hills, CA)
What You’ll Be Doing: The Marketing Operations Specialist plays a pivotal role in the marketing department, taking on essential responsibilities related to operational functions. This includes managing, creating, and organizing records within Salesforce CRM and other systems crucial to marketing operations. Additionally, the individual contributes to A/B testing, data collection, and generating insightful custom reports. The role actively supports business processes and ensures adherence to service level agreements (SLAs) to facilitate the smooth execution of streamlined projects through our internal ticketing system. By efficiently handling these critical duties, the Marketing Operations Specialist contributes to the overall efficiency and effectiveness of marketing initiatives.
- Creates & manages funnel records for landing pages, order forms, products, coupons, and more within SalesForce CRM.
- Work with marketing leads on various projects in order to create & manage JIRA tickets for copy, design, and web development, contributing to their successful execution and achieving project objectives in a timely manner.
- Implements new product skus & product variants from sku creation, pricing review, to order form record creation, and quality assurance.
- Conduct A/B tests on various platforms to evaluate marketing strategies, compile and analyze the results, and recommend actionable insights and solutions for improved campaign performance.
- Stay on top of relevant back-end spreadsheets, databases, and inventories, ensuring data accuracy and accessibility for informed marketing decisions.
- Collaborate with cross-functional teams to collect assets and information relevant to marketing initiatives, fostering effective communication and alignment.
Qualifications (Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.):
- Drives strong professional relationships and excels in follow-up communication to meet deadlines without issues.
- Capable of working rapidly under pressure, individually and in team settings, and takes extreme ownership in project outcomes.
- Shows exceptional organizational abilities, maintaining meticulous attention to detail to ensure accuracy and efficiency in all tasks.
- Demonstrates the ability to think critically and strategically, considering long-term goals and anticipating future trends to drive business success.
- Possesses a creative mindset and is adept at generating innovative ideas and solutions to marketing challenges.
- Thrives in a fast-paced, results-oriented environment, delivering high-quality work efficiently to meet deadlines and achieve objectives.
- Independently manages multiple complex projects simultaneously, effectively prioritizing and executing each one with proficiency.
- Displays a strong willingness to learn, actively supporting and contributing to the company's growth and success.
- Exhibits strong problem-solving abilities, analyzing issues from various angles and implementing effective solutions.
- Demonstrates adaptability and flexibility in response to changing priorities and business needs
Preferred Education: BA in Marketing, Accounting, Business
Required Experience:
- 2-4 years experience working day-to-day with Salesforce CRM or other CRM platforms
- 2-4 years experience working day-to-day with project management & ticketing softwares
Preferred Experience:
- Experience in online direct-to-consumer marketing
- Basic HTML/CCS proficiency
- Marketing
- SEO
- Accounting
Golden Perks & Benefits:
- Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
- Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $9 million to date.
- We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
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