SEO & Web Performance Specialist (Remote)

 

 

Alliant International University is a professional practice University committed to excellence in four areas:  Education for Professional Practice, Scholarship, Multicultural and International Competence and Community Engagement.  The University provides students with the highest quality of education through excellence and innovation in academic scholarship, applied training and research, and community service, particularly to underserved populations.  Through its Mission, the University's goal is to equip students with the competencies they need to provide public benefit and make an impact in their communities by addressing major contemporary social issues.  Core competencies of the University's training programs include cultural diversity, which is infused in courses and field placements and is manifest in the diversity of its students, faculty.

 

Our Mission:
Alliant International University prepares students for professional careers of service and leadership, and promotes the discovery and application of knowledge to improve the lives of people in diverse cultures and communities around the world.

 

 Our Vision:
An inclusive world empowered by Alliant alumni.

 

Our IMPACT Values:

• Inclusion: We value and engage the rich diversity of the Alliant community.
• Mentoring: We provide guidance and create enabling environments for success.
• Passion: We bring enthusiasm, creativity, and authenticity to our work.
• Accountability: We act with integrity and responsibility in all we do.
• Communication: We are responsive, transparent, and respectful in our interactions.
• Teamwork: We collaborate to develop innovative solutions for our community.

 

Position Summary:

The SEO & Web Performance Specialist will bring six to ten years of professional experience in search engine optimization, analytics, and content direction, with a strong record of improving visibility and engagement for complex websites. This role plays a key part in shaping how Alliant University’s digital presence performs in search, AI-driven experiences, and user engagement.

 

The ideal candidate will combine technical SEO expertise, performance analytics, and content insight to ensure that new and existing content supports discoverability, conversion, and alignment with institutional goals. This individual will collaborate closely with copywriters, faculty, staff, and other marketing team members to guide keyword-informed content creation, optimize for AI Overviews and GEO (Generative Engine Optimization), and interpret performance data for actionable improvements.

 

They will also play a hands-on role in monitoring trends in AI search visibility, Core Web Vitals, and geographic search results, while maintaining high standards for SEO governance, analytics reporting, and web performance tracking.

 

Starting Salary: $68,000 annualized, Full-Time, Exempt.

Benefits Plans Include: Medical/Prescription, Dental, Vision, Health Care & Dependent Care Flexible Spending Accounts, Voluntary Life and AD&D, Voluntary Benefit Plans:  Accident, Critical Illness, or Hospital Indemnity Insurance, Legal Plan, Transportation Spending Account, Employee Tuition Waiver.

 

Minimum Qualifications:

Education:

•             Bachelor’s degree in Marketing, Communications, Data Analytics, or a related field.

•             Equivalent experience in a higher-education or marketing web environment may be considered.

Experience: The SEO & Web Performance Specialist will bring at least six (6) to ten (10) years of professional experience in SEO, web analytics, or content strategy. The ideal candidate will have direct experience developing and executing search strategies for large websites, conducting content audits, and managing data-driven performance reporting. Familiarity with AI-driven visibility reporting, GEO, and Core Web Vitals monitoring is highly desirable. Experience collaborating with copywriters, faculty, staff, and cross-functional marketing teams is essential.

Certifications, Licenses, etc.: None required. Relevant certifications in Google Analytics, Search Console, or SEO strategy tools are a plus.

 

Skills:

•             Strong understanding of on-page and technical SEO including metadata, schema, structured data, and link architecture.

•             Experience with GA4, Google Search Console, Looker Studio, SEMrush, Ahrefs, and related analytics tools.

•             Knowledge of co