Sr. Director, Data Strategy

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

The Media Group at NBCU supports a powerhouse collection of consumer-first brands including Peacock, NBC, Bravo, NBC Sports, and NBCU International. With unequalled scale, our teams make the most out of every opportunity to collaborate and learn from one another. We’re always looking for ways to innovate faster, accelerate our growth and consistently offer the very best in consumer experience. But most of all, we’re backed by a culture of respect. We embrace authenticity and inspire people to thrive.

As the Sr. Director of Data Strategy, you will be responsible for leading our data initiatives and propelling NBCUniversal and its partners into a data-driven future. This crucial role focuses on bringing innovative insights and data solutions to the forefront of NBCUniversal's priorities. You will shape the company’s data ecosystem, ensuring data is accessible, actionable, and aligned with strategic business priorities. This role requires a leader who can bridge data strategy to commercial outcomes, guiding the organization forward with a data-driven product mix.

Working within a matrixed organization, you will manage data assets across multiple NBCU brands and departments. You must be comfortable leading the development of necessary data products as well as influencing other matrix leaders to develop in parallel with your vision. You will collaborate closely with leadership at all levels to identify key opportunities and leverage data to drive business growth, efficiency, and continuous improvement, maintaining a competitive edge in the media landscape.

The ideal candidate will have extensive experience in data strategy across a complex corporate structure, with expertise in working both strategically and tactically across the data lifecycle. They should be able to join a conversation and relate the impact of data to the objectives of the cross-functional teams. A strong understanding of cross-brand analytics and data sharing is essential, along with the ability to effectively advise on data integration solutions. Expertise in developing and managing business-driven data applications and products is a plus, as well as proficiency in generative AI analysis and use case definition, with the ability to apply AI techniques to real-world business problems.

Responsibilities include, but are not limited to:

• Lead cross-functional data initiatives that drive NBCUniversal toward a data-driven future with an emphasis on ensuring a resulting business impact.
• Translate complex data concepts into clear, actionable business cases with calculated ROI that is comparable across different varieties of initiatives.
• Democratize high-quality, privacy-compliant data across the organization, empowering Decision Sciences, Marketing, Content & Distribution, and Ad Sales.
• Partner with engineering and product teams to design scalable data platforms that support enterprise-wide operations.
• Use data and generative AI to unlock new revenue streams, enhance customer experience, and improve business performance.
• Collaborate with senior leadership to identify strategic opportunities, prioritize initiatives, and align data