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Vice President Sales

Aimbridge Hospitality
United Statesfull_timeVerifiedPosted 18 Jan 2024

About the role

Job Summary

The Vice President of Sales is a strong driver of the development and implementation of consistent company-wide directives marketing initiatives owner relationships strategic positioning of hotels and all other business activities related to Sales Catering and Convention Services. This role will be responsible for providing direct oversight and strategic direction to above-property Associates in addition to directly supporting multiple verticals (hotel support may vary by portfolio and/or owner needs). This position will provide guidance and direction to team member(s) to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives for the entire collection of hotels. This individual will be responsible for partnering with hotel Operations Revenue and e-Commerce leadership to develop short and long term planning and operations of the hotel sales division including but not limited to direct sales efforts follow-up and proper sales administration and training. This role will collaborate with the hotel leadership team to ultimately influence the marketing advertising sales plans activities programs strategic plan and annual budget for their region and/or portfolio of hotels; manages within approved plans and budgets. Management-level associates are expected to work as much of each workday as is necessary to complete their job responsibilities.

Responsibilities

QUALIFICATIONS:

  • At least 8 years of progressive hotel sales experience preferred; or a 4-year college degree and at least 3 years of related experience; or a 2-year college degree and at least 5 years of related experience.
  • Prior multi-brand/multi-market and/or complex sales experience is required.
  • Prior experience with programming and/or development of sales infrastructure and standards preferred.
  • Demonstrates creative and critical thinking skills with knowledge of marketing and e-commerce. 
  • Must have a valid driver’s license in the applicable state.
  • Must possess highly developed verbal & written communication skills to frequently negotiate convince sell and influence other managerial personnel hotel guest(s) and/or corporate clients.
  • Must have thorough experience with professional selling skills: opening probing supporting closing
  • Shows strong analytical skills and strategic vision in establishing appropriate sales deployment
  • Must be proficient in general computer knowledge especially Microsoft Office products
  • Must be able to work independently and simultaneously manage multiple tasks
  • Strong organization and presentation skills
  • Demonstrated ability to effectively interact and manage people of diverse socioeconomic cultural disability and ethnic backgrounds while solving complex problems and creating a productive sales team
  • Requires advanced knowledge of the principles and practices within the sales/marketing/hospitality profession in addition to the ability to develop others to gain the same knowledge.
  • Must work well in stressful high pressure situations; maintain composure and objectivity under pressure.
  • Must be able to work with and understand financial information and data and basic arithmetic functions.

JOB RESPONSIBILITIES:

  • Regularly demonstrates the ability to maintain collaborative relationships (internally & externally). 
  • Embraces the leadership role to deliver company-wide/brand initiatives. 
  • Demonstrates ability to oversee and/or lead Corporate-initiated projects or tasks.
  • Cultivate and maintain positive relationships with the clients and respective ownership groups. 
  • Influences the development of hotel sales & marketing plans and actions to maximize enterprise value while maintaining brand identity and standards
  • Evaluates and tracks hotel revenue performance of assigned hotel region against budget brand benchmarks and assigned portfolio
  • Monitor group transient and catering sales solicitations and bookings to maximize overall revenue.
  • Oversee and audit sales automation efforts to maximize overall revenue.
  • Oversee the management of the division's annual budget and the advertising public relations marketing and sales plans and programs for the hotel to maximize rate occupancy and food & beverage opportunities thus ensuring the hotel meets/exceeds management and owner revenue/profit goals and expectations.
  • Initiate and develop sales trips to key feeder markets / cities with a focus on identifying accounts that can directly benefit revenue performance targets at all hotels located within the cluster. In addition work directly with team member(s) to help with coordination of on property direct sales efforts.
  • Proactively conduct outside sales calls conduct

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Company

Aimbridge Hospitality

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