Zenith - International Digital Director (m/w/d) - Automotive

Unternehmensbeschreibung

As a communications specialist, Zenith develops dynamic, holistic and forward-looking communications solutions for more than 150 national and international clients across all industries as part of our ROI Experience Platform. Comprehensive data analyses help to understand the most diverse target groups and identify relevant contact points for communicating with them. In addition, campaign performance is measured and optimised in real time to achieve the maximum return on investment and thus the greatest possible communication success for our clients, such as LVMH, Stellantis, Eurowings, Haleon, Obi and Deutsche Post. In addition, Zenith continuously researches new media channels, user behaviour and trends.

Stellenbeschreibung

• Embedded in the International Client Team you are the driving force and challenger for our global automotive client and our local markets when it comes to digital media strategies.
• Preparation of data-based media assessments and analysis to support client’s business intelligence.
• Collaborate with the team on the development of international Digital Guidelines and Recommendations
• Ensure seamless communication flow between client and agency at an international and local level.
• Management of regular intelligence sharing process between markets and central team.
• Close and continuous contact with the countries in charge as well as taking responsibility on ensuring maintenance and accuracy of the respective country data.

Qualifikationen

• At least 7-10 years of digital media experience, thereof at least 3 years in a leading position (Group Head+).
• Have a deep understanding of the digital landscape and the role of comms of the different digital channels plus a solid understanding of technical requirements for digital campaign activations.
• Ideally a sense for holistic strategic experience -> digital as part of the 360° media approach
• Capability to bring multiple players and stakeholders together and motivate to go the extra mile.
• Capability to abstract and communicate with non-digital experts (internal & client) in an understandable way.
• You speak fluent English (more languages welcome), have a high affinity for numbers and have solid MS Office skills especially in Excel and PowerPoint
• Ideally you are experienced in the automotive category or at least enthusiastic about cars.

Zusätzliche Informationen

Modern Office
Modern office buildings - Central location - Very good transport connections

Work Your World
Work at any Publicis location - Worldwide - Up to 6 weeks per year

Mobile Office
Mobile working - Maximum flexibility - Germany-wide

Feel Well
Real team spirit - Overtime compensation - 30 days holiday + special leave - Agency sports - Team and party events

Learn & Grow
Individual career prospects - Extensive development programmes - Further training with digital learning platform
Further training with digital learning platform Marcel Classes

Your Future
Permanent employment contract - Forward-looking industry - Strong growth even in times of
Strong growth even in times of Corona