Director of Digital Marketing

Blackpoint Cyber is a provider of leading-edge cybersecurity threat hunting, detection, and response technology. Blackpoint was founded by former National Security Agency (NSA) cyber operations experts that applied their expertise to bring nation/state grade technologies to commercial customers around the world

We’re looking for a highly motivated, creative, and experienced Demand Generation expert to join our growing marketing team. You will develop the programs, tools, and plans to drive revenue for our SaaS backup product lines. Reporting to the VP of Growth Marketing, this role will work collaboratively with Sales, Product Marketing, Content Marketing, and Operations teams to create revenue-driving campaigns.

What You'll Do:

• Build strong, integrated marketing programs using a mix of content marketing, digital marketing, email marketing, events, and webinars to drive new business opportunities and revenue.

• Plan, develop, and execute email marketing campaigns to generate and nurture leads that builds a strong qualified sales pipeline.

• Manage a marketing budget that will drive the most qualified leads through paid programs such as content syndication, pay-per-click, and events.

• Measure, analyze, and report on campaign performance and provide strategic direction based on analysis.

• Manage and build revenue generating programs with our strategic alliance partners like Microsoft, Google and Salesforce.

• Closely partner with other marketing team members and the sales organization.

What You'll Bring:

• 5-8 years of professional B2B demand generation experience with proven track record, preferably within cybersecurity

• Strong experience working with, Hubspot, Salesforce, and/or relevant platforms

• Excellent analytical skills with experience measuring marketing attribution

• Exceptional project and budget management experience with marketing campaigns.

• Excellent communication, presentation, and writing skills.

• Quick learner, organized, and self-motivated with the ability to define goals and prioritize your own work.

Blackpoint Cyber welcomes and encourages applications from qualified individuals of all races,  colors, religions, sex, sexual orientation, gender identity or expression, national origin, age, marital  status, or any other legally protected status. We are committed to equality of opportunity in all  aspects of employment. 

We thank everyone for their interest, but only those candidates selected for an interview will be  contacted.