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Senior Content Manager, The Digital Project Manager (USA)

Black and White Zebra
USA, United Statesfull_timeVerifiedPosted 9 Sept 2025
💰 $140,000/yr($110,000/yr$140,000/yr)

About the role

At Black & White Zebra, our publications are the cornerstone of our company. Through engaging videos, award-winning podcasts, smart thought leadership, and helpful educational content, we help professionals win at work and build thriving communities along the way.
We’re now looking for a Senior Content Manager to lead the content program for The Digital Project Manager, our flagship publication for delivery leaders managing projects, people and outcomes; leveraging AI to work smarter, deliver faster and lead better in fast-moving tech teams.
In this strategic, high-impact role, you’ll manage a team of editors and own a cross-channel content strategy that spans podcasts, editorial, ebooks, newsletters, events, video, and social. You’ll repurpose content across formats and act as a bridge between community hosts—the faces of the brand—and the editorial roadmap, aligning community conversations with the topics we know matter most to our audience. You’ll shape our editorial methodology, build scalable systems, and ensure everything we publish is useful, credible, and performance-driven.
You’ll ground the content roadmap in deep audience insight—from SEO and competitive research to direct user feedback—while also spotting emerging needs our readers don’t know they have yet. With your project management expertise and hands-on knowledge of PM tools, you’ll sharpen our editorial voice, bring clarity to complexity, and position The Digital Project Manager as the go-to source for future-ready project leadership.
Beyond traditional publishing, you’ll explore and scale new content experiences—from interactive tools and surveys to video and visual storytelling—that deepen engagement, serve user needs, and strengthen our competitive edge—and you'll coach editors to do the same. You’ll collaborate closely with Content Ops, SEO, Media, and Events teams to align efforts and continuously raise the bar on quality and efficiency.

Who You Are

  • A cross-channel content strategist with a track record of scaling content programs and leading high-performing teams. You know how to extend a story across newsletters, podcasts, events, social, and video.
  • An AI enthusiast with a deep curiosity for how AI is reshaping content and workflows, as well as the entire landscape of project management, PM tools, and the future of work.
  • A subject-matter expert in project delivery, project management and PM technology who's comfortable with platforms like Monday, Asana, ClickUp, JIRA, Wrike, and Trello. You understand the real-world challenges of delivery leaders and know how to communicate in their language.
  • An AI systems innovator who integrates AI into every part of the content process and continually refines it—ensuring we scale responsibly and stay at the forefront of AI-driven publishing.
  • A reader-obsessed content leader, driven by clarity, empathy, and usefulness. You anticipate needs, identify friction points, and shape content that serves people in the right way at the right time.
  • A hands-on contributor and explorer who tests tools, talks to users, conducts interviews, digs deep into products, and brings experience to the content you guide. You're just as comfortable writing a first-person piece as you are leading a roadmap sync.
  • A collaborative leader and strategic partner who thrives in cross-functional environments and knows how to own cross-channel testing and strategy—aligning content strategy with SEO, product marketing, and partner strategy.

What You'll Be Doing (Responsibilities)

  • Lead cross-channel content strategy and roadmap: Own the content roadmap, deciding what we create, update, and optimize across channels based on performance data, business goals, and audience needs. Extend stories across editorial, podcasts, newsletters, video, social, and events—meeting audiences where they are and repurposing content for maximum impact. Own and evolve our editorial methodology to ensure every piece aligns with our mission to help readers future-proof their organizations. Ground decisions in SEO, user feedback, competitive research, data sources, and emerging audience needs—especially around AI and the future of project delivery.
  • Elevate content quality, innovation, and testing: Oversee site-wide content quality and clarity, ensuring every piece helps readers future-proof their organizations. Write and contribute first-person content on high-priority and emerging topics, especially where thought leadership and SME insights are essential. Contribute to interviews, podcasts, and digital PR opportunities—representing the brand externally and amplifying our editorial voice across channels. Test, launch, and scale new formats—interactive tools, visual storytelling, surveys,

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Company

Black and White Zebra

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