Senior Director of Marketing
EquinitiAbout the role
Management Level
DEQ — Next Starts Now
Who We Are
EQ is a global fintech that connects the future of capital, communications, and governance, building trust and confidence in every market we serve. With more than 5,000 employees supporting over 20 million shareholders and 12,000 organizations worldwide, our mission is to digitize and modernize every aspect of shareholder interaction.
With the integration of Notified, EQ is uniquely positioned as the only global technology partner serving both investor relations and public relations professionals, creating a powerful platform at the intersection of reputation, disclosure, and engagement.
Location: New York, Chicago, or London
Work Model: Flexible hybrid
The Opportunity
This is a build‑and‑scale leadership role, not a maintenance one.
We’re looking for a Senior Director of Marketing to architect and lead the next phase of EQ’s marketing evolution. You will define how our brand shows up in the market, how demand is created and measured, and how marketing operates as a predictable, revenue‑driving engine.
Reporting directly to the Chief Revenue Officer, you will work as a core member of the revenue leadership team, shaping positioning, fueling pipeline, and building the systems, team, and capabilities required to support sustained global growth.
If you thrive in environments where strategy meets execution, and where you can build something enduring rather than inherit something finished, this role is for you.
What You Will Build:
Marketing Strategy & Architecture
- Partner with the CRO and Segment CEOs to define and own the global marketing vision, strategy, and multi‑year roadmap aligned to company growth objectives
- Translate business and revenue priorities into a cohesive marketing operating model that scales globally
Brand & Market Positioning
- Architect and execute a comprehensive brand strategy that sharpens EQ’s positioning and differentiates us in competitive, regulated markets
- Elevate EQ’s presence through thought leadership, flagship campaigns, content, and events that reinforce credibility and trust
Demand & Pipeline Creation
- Build and scale a global demand generation engine that delivers predictable, measurable pipeline and revenue impact
- Design integrated, full‑funnel programs across digital, ABM, paid media, email, events, and partnerships
- Partner closely with Sales, RevOps, and Product Marketing to align ICPs, messaging, targeting, and GTM execution
Team, Operating Model & Measurement
- Build, lead, and develop a high‑performing global marketing team with clear accountability and ownership
- Establish performance metrics, attribution models, and reporting frameworks that connect marketing activity to revenue outcomes
- Drive a culture of experimentation, learning, and continuous improvement grounded in data
What We’re Looking For
- Bachelor’s degree in Mar
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