Director, Global Strategy Planning, Strategic Marketing, GI-ET
Olympus Corporation of the AmericasAbout the role
Working Location: NATIONWIDE; MASSACHUSETTS, WESTBOROUGH
Workplace Flexibility: Remote
For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling.
Every day, we live by our philosophy, True to Life, by advancing medical technologies and elevating the standard of patient care so people everywhere can fulfill their desires, dreams, and lives.
Our five Core Values empower us to achieve Our Purpose:
Patient Focus, Integrity, Innovation, Impact and Empathy.
Learn more about Life at Olympus: https://www.olympusamerica.com/careers.
Job Description
The Director of Strategy Planning, Strategic Marketing is a key member of the global business segment leadership team.
This position will lead the strategy development and execution for the overall business segment, including global upstream product marketing strategies. The incumbent will drive growth by identifying new or expanding market opportunities for Olympus products and creating proposals and strategies for optimizing those opportunities. This position will collaborate with peers across the globe on market research and analysis and will lead initiatives to drive our business objectives.
As the Director of Strategy Planning, Strategic Marketing working on the GI-ET team, you will be empowered and inspired to do your best work. You will contribute to our mission by driving the evaluation of new growth opportunities, establishing a consistent format for evaluating investments and representing the GI-ET Business Unit interests in the overarching Olympus strategic planning processes.
Job Duties
- Maintain a comprehensive understanding of customer needs, market trends, competitive landscape, technology trends, identification and assessment of significant growth opportunities.
- Develop key strategies for global markets looking beyond the existing product portfolio.
- Support the Business Segment Leader to create the vision and mission and layout the overall.
- Global Portfolio Strategy and Strategic 5 year plan to successfully achieve targets.
- Identify and execute market research activities to drive business portfolio decisions.
- Analyze market data in order to develop insights, identify trends, and establish a roadmap of actions to capitalize on identified opportunities.
- Prepare business case including technology assessment, target market assessment, financial modelling and related due diligence.
- Provide input on new product development, market/business intelligence and related stakeholder functions, providing voice-of-the-customer and expertise to drive decision making.
- Engage with Olympus R&D, Operations, and Manufacturing to coordinate global product road maps ensuring strategic fit, alignment and prioritization.
- Working with Medical Affairs and program teams, prioritize and lead market development and evidence generation strategy, including clinical and health economic considerations.
- Working with Business Development, identify potential areas and companies for strategic partnership, distribution, or M&A activity.
- For early stage and/or high complexity/impact projects, either act as a core team member or stay intimately close to the project to ensure adequate input and direction.
- Work with the Global Marketing team in an effort to develop and effectively execute the strategy and prioritization for life cycle management and sustaining activities.
- Through extensive external research, lead the development of early stage business cases and project proposals as well as setting the direction for the Global Product Marketing team and R&D Discovery teams to ensure resource allocation is coordinated with business growth opportunities that aligned with the strategy.
- Serve as the GI-Endotherapy Division representative for the Business Segment in the Strategic Business Planning meetings, Global Product Approval Board Meetings, and Business Unit Meetings, influencing and driving the development of the associated long term system level strategy, road map and commercial plan (capital and devices developed throughout Olympus).
- Lead and/or direct all exploratory initiatives through decision making and proposal milestones and collaborate heavily with the Business Development team in all M&A and external due dili
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