Senior Partner Marketing Manager - MSP

Flexera saves customers billions of dollars in wasted technology spend. A pioneer in Hybrid ITAM and FinOps, Flexera provides award-winning, data-oriented SaaS solutions for technology value optimization (TVO), enabling IT, finance, procurement and cloud teams to gain deep insights into cost optimization, compliance and risks for each business service. Flexera One solutions are built on a set of definitive customer, supplier and industry data, powered by our Technology Intelligence Platform, that enables organizations to visualize their Enterprise Technology Blueprint™ in hybrid environments—from on-premises to SaaS to containers to cloud.

We’re transforming the software industry.  We’re Flexera.  With more than 50,000 customers across the world, we’re achieving that goal. But we know we can’t do any of that without our team.  Ready to help us re-imagine the industry during a time of substantial growth and ambitious plans?  Come and see why we’re consistently recognized by Gartner, Forrester and IDC as a category leader in the marketplace. Learn more at flexera.com

The Senior Partner Marketing Manager, MSP is responsible for developing, executing and optimizing marketing strategies that drive growth, engagement and revenue with Managed Service Provider (MSP) partners globally. This role involves working to attract new MSPs, create impactful marketing campaigns and strategic marketing initiatives to and through our ecosystem partners. The ideal candidate must have a strong background in partner marketing and experience with partner campaigns that have delivered impact and measurable results.  

Responsibilities:  

• Implementation of a comprehensive marketing strategy specifically for MSPs 

• Creation of partner recruitment initiatives and activities, across a wide range of channels utilizing a variety of marketing tactics 

• Plan and execute co-marketing campaigns through our MSP and technology partner ecosystem, including, but not limited to digital, social, events (live and online). 

• Content development, specifically for MSPs such as case studies, playbooks, white papers, webinars, video and more support and drive partner engagement . 

• Monitor and analyze campaign performance, utilizing insights to optimize future partner marketing campaigns. 

• Manage MSP marketing budget to deliver strong ROI.  

• Build and maintain strong relationships with key partners, acting as the main point of contact for marketing support.   

Requirements:   

• Bachelor’s degree in marketing, business or communications a plus  

• A minimum 8+ years’ experience in B2B partner marketing in the software industry.  

• Strong project management skills with experience organizing and executing partner