Senior Manager, Growth Marketing

At Bellhop, we’re about more than moving boxes – we’re passionate about making moving stress-free and seamless. We blend technology with trucks and a lot of muscle to make moving easier and more enjoyable for everyone. If you're ready to help us shake up the industry, let’s talk!
As the Senior Manager of Growth Marketing, you’ll lead Bellhop’s customer acquisition and engagement efforts. You will own our demand generation strategy, developing and managing cross-channel programs to attract prospective movers and convert them to happy customers. Partnering closely with Sales, Product, and Operations leaders, your work will accelerate Bellhop’s revenue growth. 

Your Day-to-Day:

• Demand Generation: You’ll take charge of our customer acquisition programs, designing, managing, and optimizing performance-based campaigns across paid media, search, social, and other digital surfaces. Using your understanding of our target customer, you’ll maximize campaign performance through clever audience segmentation and relevant content selection, ensuring campaigns meet clearly-defined CAC goals. 
• Engagement: You’ll design, build, and optimize high-performance email and SMS journeys that excite and inform prospective movers throughout the move experience, from booking, to move day, and beyond! 
• Web Experience: You’ll create smooth, compelling web journeys to attract and convert curious prospective movers. Partnering with Product and Design partners, you’ll continually optimize marketing landing experiences.
• Data-informed Decision-making: You will monitor and report on campaign performance, making data-informed decisions to continually improve our marketing efforts. You’ll bring a test and learn approach to program development, iterating rapidly to scale winning strategies.
• Collaborative Team Player: You will work closely with Sales, Product, Design, and Operations partners to ensure a cohesive customer experience. 

What You Bring

• 5+ years of experience in growth marketing, with a focus on lead generation and customer acquisition.
• Proven expertise in managing performance-based paid media campaigns, including working knowledge of Google Ads and Performance Max, Meta, and TikTok
• Knowledge of email and SMS marketing best practices, and experience building conversion and lifecycle engagement journeys.
• Hands-on experience with web and mobile landing page optimization. Solid understanding of SEO concepts, with the ability to collaborate effectively with an in-house SEO team.
• Data-driven mindset with the ability to interpret marketing metrics and analytics.
• A creative flair combined with strategic thinking – you love experimenting and testing ideas to find the perfect growth formula.
• Excellent written and verbal communication skills, with the ability to clearly articulate a strategic point of view. Strong aesthetic sensibility is a plus. 

Why You'll Love Working at Bellhop

• Impact: You’ll play a key role in scaling our business, directly influencing the company’s growth and success.
• Autonomy: You’ll have the freedom to lead initiatives, innovate, and make a difference.
• Culture: Join a team that’s passionate, collaborative, and driven by a desire to make moving seamless and stress free.
• Perks: Competitive salary, remote flexibility, comprehensive benefits, and room to grow your career.

Our Values While each member of our team has a specific, clearly defined role, we’re all connected by a strong set of values that’s been developed to build long-term relationships, foster advancement, and guide the decisions we make. We want each individual at our company to grow as we grow. And so we invest in their professional development and support them as they learn new skills and take on bigger challenges. To bring out the best in our people, each day we encourage and celebrate: • Innovator’s Mind. Drive to identify opportunities and create solutions to better serve our customers.• Owner’s Grit. The commitment to get things done the right way even if it’s the hard way. We never settle for anything less.• Servant’s Heart. The devotion to care for others by putting them first and treating them as we’d like to be treated.• Playful Spirit. The willingness to approach life with optimism, energy, and lightheartedness.• Winning Drive. We relentlessly raise the bar in our efforts. We learn quickly from our mistakes. Why Work at Bellhop? Because every day you will be able to see the positive impact you have on people’s lives. Moving is considered one of the most stressful experiences people go through, and we have found a way to make it easier and more comfortable.Because you will collaborate with exceptionally talented people. Our tech-enabled approach means you will work with