Planner, Membership Marketing

Overview

Your Future. Secured. ISC2 is a force for good. As the world’s leading nonprofit member organization for cybersecurity professionals, our core values — Integrity, Advocacy, Commitment, Diversity, Equity & Inclusion and Excellence — drive everything we do in support of our vision of a safe and secure cyber world. Our globally recognized, award-winning portfolio of certifications provide an independent and globally recognized endorsement of cybersecurity knowledge, skills and experience for all career levels. Our charitable arm, the Center for Cyber Safety and Education, enables ISC2 and our members to serve the public by educating the most vulnerable about cyber risks and empowering access to enter and thrive in the cyber profession. Learn more at ISC2 online and connect with us on Twitter, Facebook and LinkedIn. When you join ISC2, you’ll demonstrate your commitment to an inclusive and equitable environment. Your support of the unique perspectives and experiences shared by our global cybersecurity workforce and profession will be recognized. We invite you to take an active role in helping us create a true sense of belonging across our organization — an environment of authenticity, trust, empowerment and connectedness that empowers all of our successes. Learn more.

Position Summary

Reporting to the Manager, Membership Marketing, the key area of responsibility for this role is to be part of the team to manage membership development, recruitment, and retention to achieve our strategic plan goals.

Responsibilities

• Creation and implementation of multiple, often concurrent, integrated strategic marketing campaigns, activities and projects designed to drive progression
• Driven and collaborative team player who takes ownership, constructively working with other departments, teams, and partners to proactively moves projects forward and seek resolutions to obstacles as they arise
• Collaborates with counterparts in wider marketing team to ensure best practice, sharing of insights and delivery of a positive experience for our audiences
• Lead multiple projects from start to finish, managing and meeting deadlines
• Stays informed on developments in the marketing discipline and within our sphere of influence: new techniques, ideas, channels, strategies, etc.
• Analyzes market data to improve and monitor the performance of marketing activities and plans
• Understands and translate ISC2’s offerings into value-add propositions
• Participate and contribute to the development and execution of GTM plans and strategies for new, current and updated products
• Report on effectiveness of marketing programs on an ongoing basis and develops actionable, data-driven insights to inform team to enhance and create effective marketing strategies producing reports, data analysis, and presentations as needed
• Conduct market, audience and competitive research to identify new industry opportunities reporting out as necessary
• Works collaboratively with the team to meet ongoing business objectives
• Demonstrates commitment to valuing diversity and contributing to an inclusive working and learning environment
• Miscellaneous duties as assigned

Behavioral Competencies

• Experience in copywriting, copy editing, content creation, digital media and other marketing practices
• Ability to demonstrate and support the 5 Company Core Values: Integrity, Excellence, Unity, Accountability, Agility
• Ability to build an inclusive culture that encourages, supports and celebrates diversity; serve as a role model to promote DEI best practices
• Must exhibit strong interpersonal skills and professional demeanor to maintain business relationships with internal and external staff, members, partners, clients, and teams
• Exceptional communication (verbal and written) and presentation skills; confidently articulate information in a professional manner to individuals at all levels, and with both internal and external partners
• Effective organization, time and project management; ability to multi-task, work under pressure and meet multiple deadlines; all with limited supervision as position is remote
• Highly motivated individual with a can-do experience; resourceful and proactive

Qualifications

• Social media expertise using various platforms to include creating, influencing and increasing followings (LinkedIn, Twitter, FB, Instagram, AdWords, etc.)
• Excellent PC skills including MS Office products (Word, Excel, Power Point, Outlook), internet and web applications/navigation
• Salesforce CRM and Marketing Cloud knowledge a plus
• Marketing experience in one or more of the following: information security, information technology, training and certification programs/organizations or association membershi