Manager, Consumer CRM

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Marketing

Job Sub Function:

Marketing Insights & Analytics

Job Category:

Professional

All Job Posting Locations:

Jacksonville, Florida, United States of America

Job Description:

Johnson & Johnson MedTech, Vision a member of Johnson & Johnson’s Family of Companies is recruiting for a Manager, Consumer CRM for ACUVUE® Contact Lenses within the Americas Vision Care Organization to be located in Jacksonville, FL.

About Vision

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding on the possibilities of vision treatments? Ready to join a team that’s reimagining how vision is improved? Our Vision team solves the toughest health challenges. Help combine cutting-edge insights, science, technology, and people to encourage eye care professionals and patients to proactively protect, correct and enhance healthy sight for life. Our products and services address these needs – from the pediatric to aging eye – in a patient’s lifetime.

Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech

The Manager, Consumer CRM (Customer Relationship Management) is responsible for overseeing the consumer relationship life cycle to enhance customer satisfaction and loyalty. The goal is to improve the organization's efficiency, drive sales growth, and foster long-term relationships with customers.

This role reports directly into the Sr. Manager, Consumer Loyalty within the U.S. Marketing department.

Responsibilities:

• CRM Strategy Development: Develop and implement CRM strategies that align with business goals and enhance customer experience.
• Data Analysis: Analyze customer data and trends to inform marketing strategies and identify opportunities for upselling and cross-selling.
• Consumer Engagement: Design and manage consumer engagement campaigns through various channels (email, social media, etc.).
• Performance Metrics: Establish and monitor key performance indicators (KPIs) for consumer relationship initiatives.
• Partner with Brand Marketing, Consumer Rewards, Customer & Channel Marketing to develop consumer CRM engagement strategies.
• Ensure compliance with relevant industry regulations and ethical standards in all marketing activities.
• Other duties as required

Qualifications

• Minimum of a bachelor’s degree is required. MBA is preferred.
• Minimum of 3 years of progressive marketing experience is required.
• Experience in CRM management or related field is preferred.
• Experience in Consumer Health & Wellness industry is preferred.
• Technical Skills: Proficiency in CRM software (e.g., Salesforce, HubSpot) and data analysis tools is preferred.
• Project Management: Experience in managing multiple projects simultaneously while meeting deadlines.
• Ability to forge internal collaboration across all levels of the enterprise is required.
• Strong influencing skills with internal and external partners is required.
• This position is located in Jacksonville, Florida and requires up to 20% domestic travel.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommoda