VP, Product Marketing
Menlo SecurityAbout the role
Menlo Security's mission is enabling the world to connect, communicate and collaborate securely without compromise. COVID-19 has made our mission all the more real. We support customers across various enterprises including Fortune 500 companies, 9/10 of the largest global banks and the Department of Defense.
The world has fundamentally changed. We are growing from 400 employees into the next phase of our journey, and we need passionate talent filled with empathy and agility. The right candidate for the job is ethical, hyper-organized, fanatical about seeing things through to completion, service-oriented, and humble enough to take feedback and coaching yet confident enough to provide feedback and coaching.
Menlo is well-funded for growth and our investors are second to none. They include Vista Equity Partners (“Vista”), General Catalyst, JPMC, American Express, HSBC, and Ericsson Ventures.
Menlo Security is looking for a VP of Product Marketing to join our Product Marketing Team, reporting to the Chief Marketing Officer. You’ll lead the PMM team and own go-to-market strategy, product launches, and overall messaging and positioning. The ideal candidate will be able to understand market needs and work with customers, sales, product management, and other stakeholders to develop and clearly articulate the unique value that Menlo Security provides to the market.
Position Outcomes:
Menlo has a competitive, innovative and well executed go-to-market strategy and messaging that drives revenue growth while ensuring alignment to company objectives and customer needs.
Leads with accountability and a demonstration of the ownership needed to ensure Menlo achieves its results
Develop product positioning and competitively differentiated messaging
Unleashes Talent by hiring, developing and leading a high performing team of marketers
Partner with the Product Management team to set go-to-market strategy, including targeted markets, product rollout and marketing strategy.
Consistently measure and optimize marketing strategies to maximize product success and market impact
Bring new products to market by taking the lead on launches - planning, creating/managing deliverables and timelines in order to maximize impact and by creating a predictable and scalable approach
Work closely with peer marketing teams to increase market presence and drive pipeline through key outbound assets (video, webinars, thought leadership, email nurture, etc).
Partner with Sales Enablement teams to effectively position our products, leveraging internal tools and developing assets that help improve win rates
Acts as subject matter expert on our products, as well as an evangelist and cross-functional leader who unites marketing, sales, customer success, and product teams to drive business results.
Key Position Deliverables:
Differentiated product launch and messaging strategy
Sales Enablement materials
Market research insights
Revenue growth via effective marketing strategies and campaigns
Qualifications
8+ years of product marketing (or similar) experience, or prior management consulting experience
3-5 years of cybersecurity industry experience preferred
Preferably 3+ years of leading and developing teams
Strong ability to write clearly and concisely for various audiences, including the ability to write technical content
Proven strategic judgment in defining and aligning organizations to successful marketing strategies
Demonstrated ability to synthesize information from a variety of sources including customer interviews, conversations with Product team members, sales calls, etc, and then hone in on the top insights
Ability to help drive creative and content efforts across the marketing organization
Champions change through effective cross-functional collaboration including Product, Engineering, Sales, and Marketing
Excellent communication skills, with experience presenting to strategic and executive teams
Bachelor’s required, MBA is a plus, but not required
Our Compensation and Benefits
At Menlo Security, Base Salary is one part of our competitive total compensation and benefits package and is determined using a salary range. The base salary range for this role is $191,000 - $319,000.
In accordance with NY
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