Manager, Global Events and Retail Experience

Company Description

Fresh offers a hybrid working schedule with three fixed days in office, and two days remote. This role is based in our New York Office. 

WHO WE ARE

Fresh is a global company headquartered in New York offering skincare, lip care, bodycare, and fragrance in over 25 countries. With over 30 years of expertise, we are driven by our boundless curiosity and sky’s the limit approach. Whether developing a breakthrough formula, designing a marketing campaign, or welcoming guests in our shops, our teams are passionate about creating everyday indulgences that transform skin. As a lifestyle beauty brand within the LVMH group, we foster an inspiring, inclusive environment with world-class benefits that encourages everyone to dream big, because that’s how we got here.

Here at fresh, we intentionally foster a spirit of belonging. We celebrate our diversity and support every employee to feel welcomed, valued, respected, and heard. By embracing curiosity and collaboration, we recognize that our differences strengthen us.

Global Consumer Experience and Education team is purpose-driven team with top-notch retail expertise and client-centric mindset aiming to create synergies and consistency in addressing our clients' needs to elevate consumer experience. We put our clients at the heart and we share fresh's heartfelt generosity through our unique services, hospitality and consumer eventing.

Job Description

Your Impact to the role:

• Collaborate with Global and Local teams to define event strategies to build brand equity, support new launches, product distortions and locally relevant initiatives
• Lead the conceptualization and development of unique and innovative small-to-large scale animations and consumer events to support global icon campaigns
• Create and roll out global event experiences guidelines with a set of clear business KPIs to drive event sales in collaboration with Creative and Visual Merchandising team
• Act as a liaison between the Brand Marketing team and VMSD team to ensure alignment on brand messaging and in-store animations
• Enhance offline brand and product storytelling with immersive tactics to increase consumer engagement and encourage content creation and sharing
• Partner with Education team to build retail experience based on power demos and service/applications to drive conversion and enhance consumers’ reasons to believe
• Leverage Global consumer insights and analytics to optimize the in store and omnichannel consumer journey, leading to traffic to store
• Work with Education team to build and deliver the next generation of high-touch service and experience (e.g. skin diagnostic tool, physical activations, etc.) that will drive innovation in the brand

Your impact in your first year:

• Demonstrate a pro-active approach by fully owning communications with relevant market partners on building omni consumer experiences and sharing best practices around the globe
• Plan, coordinate and pilot new initiatives to help build omni-experience that meets fresh’s strategic objectives
• Contribute to crafting an online-to-offline seamless customer journey and global evening directives

Physical Requirements:

• Must be able to remain in a stationary position on average of 7.5 hours/day.
• Light to moderate lifting may be required.
• While performing the duties of this job, the employee may be regularly required to stand, sit, reach, stoop, kneel, and operate a computer, telephone, and keyboard.

Qualifications

WHO YOU ARE

You have:

• 5+Years of Experience with a track record in 360° consumer event management and retail experiences. Creative / events / digital agency experience is preferred.
• Knowledge of omni-channel happenings: digital trends, retail landscape and emerging consumer behaviors
• Entrepreneurial mindset with creative and strategic problem solving skills
• High sense of drive and ownership to drive business impact
• Ability to work collaboratively and build positive and effective business partnerships
• Ability to interact with all levels of management in a fast paced, high growth, continually evolving environment
• Outstanding interpersonal and communication skills, both verbal and written
• Ambition to learn more and fast, with a curious mindset

You are:

• Digitally connected and aware of global trends
• Results-oriented, with strong project and process management skills
• Highly organized, good time management skills with strong attention to details
• Proficiency in Microsoft Office, Excel, PowerPoint
• Proactively make recommendations on process improvem