The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for. 

Job Description

The New York Times Magazine is hiring an Audience Editor to support and execute audience development efforts at the Magazine. You are a strong team player and an omnivorous reader with a keen grasp of audience behaviors across  distribution channels. 

The editor will participate in the development of audience plans for Magazine projects and stories, with an emphasis on newsletters, social media and the Times’s robust community of readers. You will bring the Magazine’s work alive by contributing to headline workshops and writing sharp social copy. You will help track and share audiences successes, and build on them. 

In addition, the editor will work with the desk’s senior staff to inform coverage decisions, proposing  stories that speak to reader interest, and suggesting ways to frame coverage that help connect with online audiences.

They should thrive in an ambitious, deadline-driven and highly collaborative environment, where they will need to navigate a complex department to bring their ideas to life.

The ideal candidate is creative, communicative, organized and diplomatic, with a passion for Magazine journalism. A sense of humor is a plus. 

This is a hybrid position based in New York City and includes regular attendance in the office each week per your departmental guidance.

Responsibilities:

• Help develop and execute audience plans for Magazine projects and stories.

• Coordinate on and off-platform promotion with the wider newsroom.

• Participate in headline and display workshops, shaping the way stories are framed and consumed digitally.

• Run the Magazine’s Instagram account, with language that sings on the platform and an eye for long-term growth.

• Write social copy, analyze and improve our presence and strategy on existing platforms

• Explore opportunities on emerging platforms, working with the Senior editor and the Times’s central audience teams. 

• Produce the weekly Magazine newsletters. 

• Help explore a new strategy to engage the Magazine’s newsletter audience.

• Help create regular audience reports for Magazine leadership and other teams.

• Suggest story ideas and new formats framed around reader interest. 

• Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

• You will report to the Magazine’s Senior Editor.

Basic Qualifications:

• 7+ years of experience in digital journalism.

• Proven ability to write in an engaging, smart tone that feels native to social media

• Experience writing smart, enticing headlines.