Marketing Manager, Marketing Communications
Baxter International Inc.About the role
This is where your work makes a difference.
At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.
Here, you will find more than just a job—you will find purpose and pride.
Your Role at Baxter
This is where your ideas lead to success
We’re seeking a high-energy, creative, and strategic Marketing Manager to lead Marketing Communications & Digital Strategy for our US Advanced Surgery portfolio. This role will drive downstream digital and promotional strategy, shape brand messaging, lead social media engagement, and orchestrate our national conference presence.
Impact on the Business
This role is critical to the success of our Advanced Surgery portfolio. By aligning digital and promotional efforts with commercial objectives, the Marketing Manager will:
Accelerate market adoption of key products through targeted, data-driven campaigns.
Strengthen brand equity and customer loyalty by delivering consistent, high-impact messaging.
Drive above market growth by optimizing digital touchpoints and enhancing lead generation.
Amplify field force effectiveness through compelling tools and messaging that support sales conversations.
Position the portfolio as a leader in surgical innovation through strategic conference and thought leadership initiatives.
What you'll be doing:
Developing and executing integrated marketing communications strategies across digital, social, and promotional channels.
Owning branding and messaging for the US Advanced Surgery portfolio, ensuring consistency and impact across all touchpoints.
Leading social media strategy and execution to elevating brand awareness and engagement—an evergreen, foundational role responsible for building Baxter Advanced Surgery’s digital presence from the ground up and establishing a lasting voice across key platforms
Driving planning and execution of major conferences and events, aligning with commercial objectives.
Collaborating closely with global branding counterparts to ensure alignment and leverage global assets.
Taking full ownership of the $500,000 marketing communications budget, including planning, allocation, and optimization.
Partnering cross-functionally with upstream marketing, sales, and external agencies to deliver high-impact campaigns. This includes Sales leadership (VP, AVPs & RMs), Global marketing leadership (Sr. Director and Associate Directors).
Championing innovation and challenge the status quo to drive meaningful business impact.
What you'll bring:
Minimum 5 years of marketing communications experience, preferably in healthcare or medical devices.
Degree in Business, Marketing, Communications, or a related field.
Proven success in digital marketing, brand strategy, and event management.
Strong leadership, collaboration, and project management skills.
Creative thinker with a passion for storytelling and driving results.
Comfortable navigating a fast-paced, dynamic environment.
Ability to travel up to 40%.
This position will be located in either Deerfield, IL or Raleigh, N.C.
Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its disc
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