Brand Ambassador Industry Engagement Specialist
Kings III Emergency CommunicationsAbout the role
The Role: Brand Ambassador/Industry Engagement Specialist
(Dallas based – hybrid work environment with 1-2 days/week remote work from home)
Who You Are:
You are a dynamic, creative, and metrics driven individual who can seamlessly blend industry and company expertise with innovative educational strategies to drive engagement and brand awareness to contribute to revenue growth. You’re a natural thought leader with a keen eye for identifying relevant industry trends and translating them into valuable insights for our audience.
You are a skilled presenter comfortable with managing both virtual and in-person events, developing compelling and visually appealing content, and fostering strong relationships with internal and external stakeholders. You excel at striking the perfect balance between delivering genuinely educational content and strategically incorporating our company's offerings where appropriate, positioning our brand as a trusted resource, providing actionable best practices rather than overt sales pitches, while still effectively showcasing our company's value proposition. You utilize data-driven insights to continuously improve educational event strategies and measure your impact on business objectives.
Who We Are:
Established in 1989 and a four-time winner of DFW Top Workplaces in 2020-2023, Kings III is a growing, dynamic company. We’re on a mission for change – for our communities, our customers, and our company. If you see yourself as a builder and change agent, this is the right place for you.
More than 12% of our employees have been with the company for 10+ years, and an impressive 25% have been with us 5+ years. How do we do it? Here's what our employees say. We seek out creative employees who love opportunities for continuous learning and growth. We value innovation in not just our products, but the way we work, sell, and grow every day. We celebrate change and are always looking for ways to do things better!
What You’ll Do:
- Drive revenue by developing and delivering innovative educational presentations aligned with industry needs to improve brand awareness and lead generation
- Represent Kings III at industry educational events, conferences and webinars
- Identify and analyze emerging industry trends translating them into valuable, actionable insights for our target audience
- Tag team with our in-house technical experts to ensure dynamic and impactful delivery of content (balancing educational value with strategic brand positioning). They’ll speak for credibility purposes, but you own the logistics and execution
- Create and implement an education content strategy that emphasizes thought leadership and positions the company as a trusted industry resource
- Manage and nurture relationships with internal stakeholders (sales team/technical experts) and external parties (customers, prospects, industry associations) through education and thought leadership efforts
- Craft visually appealing and informative presentation materials using various multimedia tools, ensuring a consistent brand message across all brand platforms
- Develop and maintain a deep understanding of our products/services, emergency phone codes/laws, and their relevance to industry challenges and opportunities
- Collaborate closely with other marketing team members to repurpose and promote educational content across various channels. This includes email and social media content calendars coordination, creating bite-sized clips or tips for social media and email campaigns, and finding innovative ways to incorporate educational content into broader marketing initiatives and campaigns
- Develop creative content for educational events and presentations
What You’ll Bring:
- Bachelor's degree in education, business, communications, or related field
- At least 3 years experience in brand management, educational program development, or related field
- Proven track record of successful public speaking and presentation delivery, with the ability to coach others in dynamic delivery
- Strong communication and networking skills with a flair for audience engagement
- Superior oral and written communication skills with attention to detail and accuracy
- Adaptability and flexibility in various presentation formats and audience types
- Strategic relationship management
- Expertise in adult learning strategies and coaching competencies; demonstrated ability to blend technical industry expertise with simplified overviews for easy understanding
- Innovat
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