Jobs and Careers
AU

Senior Content Creator

Aurora Innovation
United Statesfull_timeVerifiedPosted 3 Feb 2024
💰 $146,000/yr($98,000/yr$146,000/yr)

About the role

Who We Are

Aurora (Nasdaq: AUR) is delivering the benefits of self-driving technology safely, quickly, and broadly to make transportation safer, increasingly accessible, and more reliable and efficient than ever before. The Aurora Driver is a self-driving system designed to operate multiple vehicle types, from freight-hauling semi-trucks to ride-hailing passenger vehicles, and underpins Aurora Horizon and Aurora Connect, its driver-as-a-service products for trucking and ride-hailing. Aurora is working with industry leaders across the transportation ecosystem, including Toyota, FedEx, Volvo Trucks, PACCAR, Uber, Uber Freight, U.S. Xpress, Werner, Covenant, Schneider, and Ryder. For Aurora’s latest news, visit aurora.tech and @aurora_inno on Twitter.

Aurora hires talented people with diverse backgrounds who are ready to help build a transportation ecosystem that will make our roads safer, get crucial goods where they need to go, and make mobility more efficient and accessible for all.

We are searching for a dynamic and skilled Content Creator to play a pivotal role in bolstering our digital presence and advancing our marketing initiatives. As the Content Creator, you will spearhead the development, production, and editing of compelling content for publication on our social media channels. In close collaboration with the marketing team, you'll ensure alignment between marketing campaigns and published content, striving for consistency. We are seeking an ideal candidate who can brainstorm and propose innovative strategies and techniques to build brand awareness, expand our reach, and connect with our audiences on an emotional level through compelling content.

In this role, you will

  • Enhance consumer engagement through impactful marketing content
  • Elevate Aurora's marketing and branding presence across all channels
  • Foster collaboration for cohesive marketing output
  • Provide insights on competitor marketing strategies
  • Promote Aurora and the benefits of self-driving trucking technology through the creation of social-first content that resonates with key audiences
  • Lead discovery efforts across product, operations, and engineering teams—extracting stories and aligning with stakeholders on a clear vision for content stories
  • Collaborate with the marketing and communications team to devise a strategy for leveraging video effectively across all channels, telling a compelling and unified story
  • Stay abreast of social trends and industry-leading creative work, consistently elevating creative output
  • Act as a producer to coordinate internal and external requirements for successful shoots
  • Travel between Aurora offices nationwide to craft comprehensive content that narrates the Aurora story
  • Execute periodic company culture and lifestyle photography shoots for use on the website and social media
  • Support larger productions for long-form video content; support smaller production requests, including internal initiatives, alternate aspect ratios, sizzle reels, and captioning

Required Qualifications

  • Willingness to travel to capture the best stories, sometimes with short notice
  • Technical proficiency in camera systems, lighting, audio, and editing software
  • 5+ years of experience behind the camera 
  • 5+ years of experience as an editor
  • A portfolio demonstrating strong technical and conceptual thinking across a range of deliverables
  • A deep understanding of different content channels and the ability to adapt shooting techniques to fit the audience and medium
  • Comfort and confidence in a self-driven, fluid environment
  • Ability to manage multiple projects with attention to detail and organizational skills
  • Exceptional video production and photography skills
  • Strong understanding of visual storytelling within short run times in vertical format
  • Prior experience as a social media content creator, producing compelling and engaging content
  • High level of competency in Adobe Premiere, AfterEffects, or DaVinci Resolve
  • Ability to work effectively with minimal oversight
  • Detail-oriented work style with excellent time management and organizational skills

Desirable Qualifications

  • Prior experience in the automotive, trucking, ride-hailing, or robotics industries
  • Prior in-house experience in an agency, startup, or tech industry environment
  • Strong understanding of impactful marketing tactics
  • Strong written and verbal commun

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Company

Aurora Innovation

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