Director of Big Screens

What We Are Looking For

The Director of Big Screens serves as the primary leader for Baylor Athletics' videoboard and game presentation unit. This position is responsible for the planning, coordination, execution, and continual enhancement of videoboard productions, game presentation elements, sponsorship integrations, and in-venue entertainment experiences across Baylor Athletics venues.

The Director of Big Screens provides leadership for day-to-day videoboard operations, production staffing, event planning, and game presentation workflows while ensuring high-quality experiences that support Baylor Athletics' fan engagement, brand, and revenue objectives. This position works collaboratively with Fan Experience, Marketing, Athletics Communications, Playfly Sports, Football Creative, All-Sport Creative, Broadcast Services, and other internal stakeholders to deliver best-in-class game presentation experiences.

All Applicants must be eligible to work in the US on a full-time basis

What Will You Do

Videoboard Operations & Show Execution 

• Lead day-to-day videoboard operations and support execution of game presentation initiatives for assigned Baylor Athletics events.
• Serve as lead director and videoboard operator for assigned videoboard productions and in-venue entertainment experiences.
• Direct and execute videoboard productions, replay elements, graphics integration, sponsorship fulfillment, fan prompts, entertainment features, and other game presentation assets.
• Manage videoboard content workflows including asset preparation, content uploads, quality control, and game-day execution.
• Operate and maintain proficiency with Daktronics Show Control, Ross Tessera, replay systems, graphics systems, and related game presentation technologies.
• Continuously evaluate opportunities to enhance videoboard presentations, improve game presentation workflows, and elevate the overall fan experience.

Content Integration & Fan Experience Support

• Work collaboratively with Fan Experience personnel to develop, enhance, and execute game presentation elements that support departmental objectives and elevate the fan experience. 
• Coordinate implementation of videoboard content, replay elements, graphics, sponsorship integrations, fan prompts, entertainment features, and other visual game presentation assets.
• Collaborate with Football Creative, All-Sport Creative, Baylor+, Athletics Communications, Fan Experience, and other internal stakeholders to integrate intro videos, hype videos, feature content, motion graphics, and promotional assets into videoboard productions.
• Partner with Playfly Sports and internal stakeholders to ensure accurate execution and fulfillment of sponsored videoboard elements, commercials, promotions, and other contractual obligations.
• Support implementation and enhancement of game presentation concepts, fan engagement initiatives, and in-venue entertainment strategies.

Content Creation & Motion Graphics

• Create and edit videoboard content supporting game presentation, fan engagement initiatives, sponsorship fulfillment, and in-venue entertainment efforts.
• Develop short-form hype videos, fan engagement content, promotional features, sponsored content, and videoboard assets for use during athletic events and special presentations.
• Manage the recording, organization, editing, and implementation of Fan Experience content station elements captured during content days, ensuring assets are prepared for use across videoboard productions and game presentation initiatives.
• Create and modify motion graphics utilizing Adobe Premiere Pro, Adobe After Effects, Ross Tessera, Photoshop, and established departmental templates.
• Ensure videoboard content remains current, engaging, and aligned with Baylor Athletics brand standards.

Personnel Management 

• Supervise the Associate Director of Big Screens and assigned student personnel.
• Assist with recruitment, training, scheduling, and development of student workers and freelance operators supporting videoboard productions.
• Provide leadership and oversight for assigned sport videoboard productions while supporting continual enhancement of game presentation experiences.
• Collaborate with the Assistant AD for Broadcast Services & Big Screens to ensure appropriate staffing coverage for all videoboard productions.

Technical Operations

• Collaborate with Broadcast Engineering personnel to ensure operational readiness and successful event execution.
• Support implementation of new technologies, workflows, and operational improvements related to game presentation and videoboard systems.
• Assist with planning