Senior Manager, Field Force Effectiveness

About Acadia Pharmaceuticals   Acadia is committed to turning scientific promise into meaningful innovation that makes the difference for underserved neurological and rare disease communities around the world. Our commercial portfolio includes the first and only FDA-approved treatments for Parkinson’s disease psychosis and Rett syndrome. We are developing the next wave of therapeutic advancements with a robust and diverse pipeline that includes mid- to late-stage programs in Alzheimer’s disease psychosis and Lewy body dementia psychosis, along with earlier-stage programs that address other underserved patient needs. At Acadia, we’re here to be their difference.

Please note that this position can be based in Princeton, NJ. Acadia's hybrid model requires this role to work in our office three days per week on average.

Position Summary

The Senior Manager, Field Force Effectiveness, will support Acadia’s commercial field teams within the Neuroscience franchise with strategic insights and data-driven recommendations. This role is critical in helping sales leadership to drive performance, identify opportunities within local geographies and support deployment strategies, including targeting, alignment and call-plan. This individual will collaborate closely with Sales, Marketing, Patient Support Services, and other cross-functional teams to help shape commercial decisions.The ideal candidate combines strong analytical capabilities with deep commercial understanding and the ability to influence cross-functional stakeholders in a highly regulated environment.

Primary Responsibilities

• Analyze sales performance, promotional effectiveness, and sub-national market trends to inform commercial sales leadership on strategy, tactics, and business planning activities
• Optimize targeting & segmentation (HCPs, IDNs, accounts)
• Align field activity with brand strategy and lifecycle priorities
• Evaluate and refine reach/frequency and HCP engagement models
• Provide insights on territory performance, sales force effectiveness, and targeting optimization to support field force initiatives
• Collaborate across functions on strategic Omnichannel Campaigns and/or triggers, working closely with Field, Marketing, IT and Advanced Analytics
• Work with large datasets (e.g., internal HUB/SP, IQVIA, claims data, etc.) to develop & enhance dashboards, KPIs, business reports, presentations and run ad-hoc analysis
• Collaborate with field leadership on the administration and execution of sales force deployment activities including processing territory alignments, targeting, and call-planning efforts
• Support Brand Planning and Business Reviews, by partnering with field leadership and Neuroscience Brand teams
• Conduct pre/post analysis of field initiatives, field activities, and local market dynamics to assess impact and ROI
• Maintain data integrity and ensure alignment with compliance and regulatory standards
• Implement advanced analytics (predictive modeling, next-best-action)
• Translate data into clear, actionable insights for leadership and reps
• Perform other duties as assigned

Education/Experience/Skills

Bachelor’s degree in Data Science, Business, Economics, Statistics, Life Sciences or related field. Targeting 6+ years of progressively responsible experience in analytics or business insights within the pharmaceutical or biotech industry. An equivalent combination of relevant education and experience may be considered.

Key Skills:

• Strong analytical skills with experience working with pharmaceutical data sets (e.g., internal HUB/SP, IQVIA XPT/DDD, Longitudinal claims data, CRM)
• Advance Proficiency in Excel, SQL, and BI tools such as Power BI, Tableau
• Working knowledge of sales operations, field force structure, marketing operations and/or commercial models in pharmaceuticals
• Strong communication with the ability to translate data into actionable business insights
• Experience collaborating cross-functionally with Sales, Marketing, Market Access, and Patient Services
• Strong project management and organizational skills
• Experience with CRM and analytics tools (e.g., Veeva CRM, BI tools)
• Experience in specialty or rare disease pharmaceutical markets is strongly desired
• Knowledge of data privacy regulations and compliance in healthcare analytics
• Must be able to travel domestically on occasion

Physical Requirements

This role involves regular standing, walking, sittin