Director, International Strategy & Operations

Company Description

Before TuneCore, artists needed a label to sell their music online. In 2006, we changed the game by partnering with digital stores and streaming platforms to enable any musician to sell their songs worldwide while keeping 100% of their sales revenue. Ranked #3 in FastCompany’s Most Innovative Music Companies 2023, today, TuneCore is the leading music distribution service for independent artists worldwide. Headquartered in Brooklyn, NY, TuneCore is owned by Paris based, global digital music company Believe. A member of the 'Next 40' index, Believe is the first IPO of a 'unicorn' on Euronext Paris.

We have made it our mission to best serve artists and labels at each stage of their development in the digital world. We are a company who cares deeply about our people and our creator community, advocating for diversity, equity, and inclusion across all of our platforms and throughout our business. Innovation keeps us working hard for our artists and collaboration drives the way we work, as well as the way we approach our company’s social responsibility.

Join TuneCore as we embark on the next phase of innovation in the music industry. Lead the team that will bridge creators’ unmet and evolving needs by building the tools and services that they can’t live without and make their lives better.

Job Description

Reporting to the Vice President, International, this is a great opportunity for a highly driven, self- motivated individual to support the planning and delivery of global strategic initiatives, which result in scaling international growth and expansion for TuneCore. This role is ideal for someone looking to join a fast-paced, rapidly growing company, who can support leading TuneCore into its next phase of growth.

This person will act as the right-hand to the VP, International; supporting global strategy and planning but also operationalising the creation, communication, and execution of key initiatives in a scalable, measurable and impactful way. S/he will support all aspects of international market development – from initial research and analysis, through to entrance and expansion into high-opportunity markets – as well as help to develop a deep understanding of the voice of the customer.

S/he is data-driven with a proven track record of using an insights-led planning approach. They will be willing to experiment, take risks and move quickly. S/he must have strong analytical, written and verbal communication skills, an entrepreneurial spirit, the ability to both lead and roll up his/her sleeves to get the job done. A passion for music and technology is a must, and strong cross-functional collaboration skills are critical, as are strong relationship-building skills, with an ability to interact with people across all levels and cultures – in addition to working with senior leadership, s/he will also work with our parent company, Believe SA.

Tasks + Responsibilities

The tasks and responsibilities of this position include, but are not limited to

• Leading the development and execution of TuneCore’s international market expansion strategy

• Establishing an insights-led approach with the International Team, ensuring that strategy and planning are roadmapped based on business / customer requirements and priorities

• Developing benchmark criteria to measure the efficiency and effectiveness of market development and localisation initiatives, ensuring suitable metrics are in place to measure performance and progress

• Collaborating with leadership and management to execute and oversee strategic and business initiatives

• Partnering with Believe Managing Directors in each market (Believe is TuneCore’s parent company) to identify, propose, implement and optimise TuneCore’s localisation programs.

• Ensuring seamless collaboration and communication between Central Marketing and Country Managers, keeping both teams abreast and aligned on global and local campaigns and segmentation strategies.

• Own analyses and reporting that provide actionable insights into metrics, issues and opportunities

• Complement your quantitative insights with qualitative data, competitive analysis, customer interviews etc.

• Build concise presentations that summarise your findings and lead to clear recommendations, share your work cross-functionally

• Lead specific growth projects, informed by your analyses, from project design, to operational execution, tracking, and scale-up

• Conduct data analysis, market research, and user research to identify opportunities

• Partnering with Product, Marketing and Business Development teams to localise websites including language, pricing, payment and market specific product offerings to meet local market needs and increase conversion.

• Working with C