TikTok Shop - Creator Operations Strategy Manager

About the team

The Global E-Commerce US Operations team is dedicated to delivering high-quality products and an exceptional customer experience through TikTok. This role focuses on building and nurturing the TikTok e-commerce partnership within the US market. With over 1 billion loyal users worldwide, TikTok offers a unique platform to revolutionize the e-commerce experience for our users. We are seeking passionate, talented individuals to help us create an innovative, secure, and intuitive e-commerce ecosystem that will redefine online shopping for TikTok’s global community.



Responsibilities

- Analyze and break down overall and sub-dimensional goals for the top creator business in the US, designing key performance indicators (KPIs) to track success. Collaborate closely with stakeholders to align on objectives, iterating regularly to optimize performance. Conduct daily tracking and on-demand analysis to proactively drive business growth and development

- Develop and optimize dashboard tools to monitor key metrics and provide real-time insights into business performance. Utilize these indicators to guide decision-making, offering recommendations to improve and correct business strategies as needed

- Oversee resource management for the top creator business, including budget allocation, ROI analysis, and policy review for cost expenditures. Regularly track performance to ensure ROI targets are met and develop strategies for optimization based on findings.

- Analyze product attributes and data performance daily to refine strategies and optimize influencer-product match success. Focus on driving sales growth, improving conversion rates, GMV performance, and fostering influencer retention and growth.