VP, Business & Commercial Product Manager

Job Description:

Role Summary/Purpose

Synchrony believes financing should be transformative, not transactional. As the leading provider of consumer financial products & experiences, we are built to bring out deeper value through every financial relationship. Backed by proven expertise and an unrivaled network of partners and products, we empower more than 70 million consumers to pursue what matters most. We do this by providing access to thoughtful financial solutions that help build credit, encourage savings, and create real life opportunities. Our commitment extends beyond consumers to the 400K+businesses we serve - from iconic brands to the local merchants and providers that are the backbone of the American economy. Together, we're not just enabling financing; we're generating lasting value for everyone we serve.

Our Business & Commercial Products team serves a diverse network of partners and their business customers, from small businesses to enterprise-level organizations, ensuring they have access to financial solutions that enhance their operations and customer relationships.

As the Business & Commercial Digital Product Manager, you will play a pivotal role in shaping the digital roadmap for Business & Commercial financial products, driving innovation, efficiency, and exceptional customer experiences. You will lead the development and execution of digital capabilities, working closely with cross-functional teams, senior leadership, and external partners to enhance product offerings, streamline customer experiences, and drive business growth. This role requires a strategic leader and hands-on executor who can effectively translate business needs into digital solutions while navigating a highly matrixed corporate environment.

Our Way of Working

We’re proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home, near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events.

Essential Functions/Responsibilities

Digital Roadmap & Strategy:

• Define and drive the long-term digital strategy and roadmap for Business & Commercial financial products, ensuring alignment with Synchrony’s strategic objectives.

• Champion digital innovation, identifying opportunities to leverage emerging technologies (AI, automation, embedded finance, APIs) to create seamless digital experiences.

• Partner to develop customer experience benchmarking and business customer research to inform the product roadmap and enhance digital engagement.

• Define and implement Objectives & Key Results - OKRs to measure digital success, adoption, and ROI.

• Partner with internal and external stakeholders to identify new growth opportunities and optimize existing digital capabilities.

Product Development & Execution:

• Lead the end-to-end product lifecycle, from strategy and planning to execution, ensuring digital solutions enhance customer experience and drive business impact.

• Drive Agile product development, working closely with Technology, UX/UI, Marketing, Credit and Fraud Risk, and Operations teams to deliver scalable digital solutions.

• Lead a comprehensive assessment of digital customer experience across all business customer touchpoints (prospect, application, usage, payments, reconciliation, collections, etc.).

• Identify and champion initiatives to leverage existing digital capabilities to reduce operational costs while enhancing customer satisfaction.

• Oversee the implementation of new technology solutions, including third-party integrations, new partnerships, and internal innovations.

Stakeholder Management & Leadership:

• Serve as the primary digital product leader for Business & Commercial products, collaborating with senior executives and cross-functional teams to drive alignment and execution.

• Influence key internal and external stakeholders, including technology vendors, financial partners, and regulatory bodies.

• Lead and mentor product owners and scrum masters, fostering a culture of innovation, execution excellence, and customer-centricity.

• Partner with Digital Design & Engagement (DD&E) and client teams to enhance product positioning, storytelling, and inter