Vice President, Americas Field Marketing
CohesityAbout the role
Interested candidates based outside of the designated areas are welcome to apply, provided they have the indefinite right to work in the job location.
Cohesity is a leader in AI-powered data security and management. Aided by an extensive ecosystem of partners, Cohesity makes it easy to secure, protect, manage, and get value from data — across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale.
We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design.
Join us on our mission to shape the future of our industry.
The Vice President, Americas Field Marketing is a key member of the Marketing leadership team and will be responsible for defining and executing the regional marketing strategy that drives pipeline generation, revenue growth, customer engagement, and market leadership across the Americas.
This executive leader will serve as a strategic business partner to Americas Sales leadership, collaborating closely with Product Marketing, Demand Generation, Channel & Alliances, Customer Marketing, and Brand Marketing to align marketing investments with business priorities and revenue objectives.
The ideal candidate is a transformational marketing executive with a proven track record of building high-performing field marketing organizations, accelerating enterprise pipeline, driving measurable business outcomes, and leading through influence across a complex, matrixed environment. They will also have strong AI fluency and flexibility to re-imagine workflows for greater efficiency and efficacy.
What You'll Do
Strategic Leadership & Business Partnership
Define and lead the Americas Field Marketing vision, strategy, and operating model in alignment with Cohesity's global go-to-market strategy.
Serve as the senior marketing advisor to Americas Sales leadership, ensuring marketing programs directly support regional growth objectives and revenue targets.
Influence executive decision-making through data-driven insights, market intelligence, and customer trends.
Partner with leadership teams to develop annual and quarterly business plans that align resources, investments, and priorities.
Represent the voice of the customer and field organization within corporate marketing and executive planning discussions.
Pipeline Growth & Revenue Impact
Own the regional marketing strategy responsible for generating and accelerating pipeline across Enterprise, Commercial, Public Sector, and Strategic Accounts.
Establish measurable performance goals tied to pipeline creation, opportunity acceleration, bookings influence, customer expansion, and partner engagement.
Drive integrated multi-channel marketing programs that leverage:
Account-Based Marketing (ABM)
Executive Engagement
Industry Events
Digital Campaigns
Customer Advocacy
Partner Marketing Initiatives
Continuously optimize marketing performance through analytics, attribution reporting, and funnel-based decision making.
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