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Executive Producer of Digital Content

TEGNA
United Statesfull_timeVerifiedPosted 4 Feb 2025

About the role

About TEGNA

TEGNA Inc. (NYSE: TGNA) serves local communities across the U.S. through trustworthy journalism, engaging content, and tools that help people navigate their daily lives. Through customized marketing solutions, we help businesses grow and thrive. With 64 television stations in 51 U.S. markets, TEGNA reaches approximately 100 million people every month across the web, mobile apps, streaming, and linear television. For more information, visit TEGNA.com.

 

 

 

WATN WLMT-TV Memphis, TEGNA's ABC/CW affiliate in Memphis, is searching for an experienced and motivated Digital Executive Producer to help lead the day-to-day production of news content across our digital, mobile, app, OTT and social media platforms.

We're looking for a passionate journalist and writer who thrives in a fast-paced environment, has a keen eye for accuracy and is ready to lead a talented team of digital journalists. The ideal candidate is a journalist at heart and a creative problem-solver with an eye for detail and an insatiable hunger for great content. It’s also equally important to have the qualities of a people-leader who loves to help with teaching and coaching journalists.

This position will help guide editorial decision-making across all platforms, manage strategy and partner with journalists across the newsroom to produce the best possible product. As a newsroom leader, the Digital Executive Producer will have a voice in editorial and leadership meetings alike.

Current driver's license and ability to operate news gathering vehicle to and from various locations is required.

Responsibilities: 

  •   Work with the digital team and overall newsroom to coordinate daily digital news efforts and oversee story selecting, reporting, writing, editing, distributing and live-streaming
  •   Guide the editorial process for the digital team through prioritizing tasks, making story assignments, copy editing and training staff
  •   Collaborate across workgroups to shape daily content, craft original digital content and work special projects focused on rich, interactive digital experiences
  •   Help lead newsroom editorial meetings to make decisions based on social listening, digital data and live metrics
  •   Aggressively cover breaking news for digital/social platforms through articles, videos, breaking news alerts, live-streams and social media posts
  •   Be an excellent multitasker and comfortable in a fast-paced newsroom environment
  •   Champion original, digital-first content production for station platforms
  •   Guide team members on where and how to find story ideas and information, including how to use metrics and social listening to be audience-focused with coverage
  •   Train digital team and extended news department on best digital practices – including SEO and headline writing – to create engaging content that is specific to platforms

Requirements: 

  •        BA/BS in related field - journalism, communications, broadcast, digital media and/or or equivalent combination of education and experience
  •   Minimum 3-5 years writing breaking news articles for digital in a newsroom
  •   {{XX}) years of experience in a leadership position
  •   Skilled copy editor
  •   Understanding of copyright law, music rights and basic journalism legal principals
  •   Well versed in online metrics such as Google Analytics, CrowdTangle, Facebook Insights, YouTube Analytics, etc.
  •   Working knowledge of Content Management Systems, Basic HTML, AP style and live-stream technology
  •   Strong understanding of all social media platforms and how they contribute to overall success
  •   Keen interest in emerging digital trends and evolving consumption habits
  •        Familiarity with the Memphis area a plus

Benefits: 

TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. TEGNA offers two medical plan options for full and part-time employees through Blue Cross Blue Shield of Texas, as well as access to dental and eye care coverage; fertility, surrogacy and adoption assistance; disability and life insurance.

Our 401(k) program offers full, part-time and temporary employees the opportunity to contribute 1% - 80% of their pay on a pre-tax basis to TEGNA’s 401(k). Contributions made up to the first 4% of pay are eligible for a 100% match from the company and are 100% vested from day one.

Regardless of participation in TEGNA medical plans, ALL employees and their eligible family me

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TEGNA

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