Jobs and Careers

Product Marketing Manager

Magnite

Broomfield, United Statesfull_timeVerifiedPosted 1 May 2025

💰 $115,000/yr($95,000/yr – $115,000/yr)

About the role

Product Marketing Manager, Product Adoption

Broomfield, CO; Los Angeles, CA

Hybrid Schedule (M/F remote, T/W/TH in-office)

At Magnite, we cultivate an environment of continuous growth and collaboration. Our work impacts what millions of people read, watch, and buy, and we’re looking for people to help us tackle that responsibility with creativity and focus. Magnite (NASDAQ: MGNI) is the world’s largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats including CTV / streaming, online video, display, and audio. Our tech fuels billions of transactions per day!

As a Product Marketing Manager focused on in-product engagement, you will lead the strategy and execution of in-app messaging and feature adoption across Magnite’s platform using tools like Pendo.io. This role is perfect for someone passionate about improving the user experience from within the product itself—turning feature launches into client value through timely, strategic communication.

You’ll also bring operational rigor to the Product Marketing team by organizing workflows, driving project visibility with tools like Asana, and ensuring stakeholders have clear insight into what Product Marketing is delivering and when.

The role reports to the Director, Product Marketing.

In the role, you will:

Lead In-Product Enablement: Own our product enablement strategy and execution, aligning messaging with UX and brand, analyzing engagement trends, and partnering with client education teams to drive feature adoption and a cohesive user experience.
Go-to-Market Strategy: Collaborate with product, sales, and marketing teams to design and execute GTM strategies that drive product adoption and revenue. Expand the depth and breadth of GTM launches and associated integrated marketing campaigns, with measurable outcomes.
Sales Enablement + Content: Develop high-quality enablement materials centered on storytelling, including presentations, interactive web content, datasheets, demo videos, solution guides, and more, to support the commercialization of our products
Messaging and Positioning: Craft differentiated product messaging that aligns with Magnite’s brand narratives, enhancing competitive positioning in the market
Drive Operational Excellence: Manage tools like Asana, creating visibility into the Product Marketing roadmap, and standardizing workflows to improve inter-team collaboration, track progress, and ensure timely delivery of key initiatives.
AI and Automation: Use advanced tools, including LLMs such as ChatGPT, to streamline the development of marketing assets, improve team productivity, and enhance campaign effectiveness

We’re looking for someone with:

4+ years of product marketing, marketing, or product management experience in B2B technology, preferably SaaS or ad tech.
Strong familiarity with tools such as Marketo, Asana, Google Workspace, Pendo, Miro, Tableau, ChatGPT, Google Analytics, Jira, Coda, and Salesforce, and the ability to manipulate data sets for insights.
Experience leveraging Large Language Models (LLMs) like ChatGPT to enhance content creation, optimize workflows, and support decision-making
Understanding of programmatic advertising or ad tech ecosystems is preferred but not required.
Proven ability to influence cross-functional teams, foster productive debates, and craft narratives that resonate with technical and non-technical audiences.
Strong written and verbal communication skills, with the ability to create engaging content across multiple mediums.
Collaborative mindset with excellent interpersonal skills to engage with colleagues, teams, and external stakeholders.

Total Rewards Include

Comprehensive Perks and Benefits: