Job Description Summary

The USCAN General Imaging & ABUS VP owns the commercial product strategy across the USCAN market. Through building/sustaining high performing teams, driving product specialization, and enhancing customer experience, this role ensures a cohesive regional GI & ABUS strategy, supporting GEHC customers and employees. This role proactively defines the GI & ABUS commercial product strategy and works in conjunction with USCAN Markets to deliver the strategy in the field. This role is a key member of the USCAN Ultrasound leadership team, partnering with Region commercial teams and Ultrasound Global Segment, to drive customer satisfaction and business growth.

Job Description

Responsibilities

• Lead segmentation and product specialization strategy across the GI & ABUS portfolio for the USCAN region; responsible for win rate, visibility, market share expansion and margin accretion
• Own strategies and tactics to drive win rate and share gain in USCAN Markets
  • understanding/voicing product needs to GI & ABUS global team, influencing product messaging on features/benefits, value propositions needed to win, and NPI activation prioritization.
  • understand market dynamics/competitive trends across USCAN Markets, informs GI & ABUS strategy and voice to the Global Segment.
  • strong influencer in regions – drives region understanding of the GI & ABUS strategy.
• Build and maintain strategic customer relationships to foster a collaborative external working relationships to in KOL management and development
• Work with the GI & ABUS Product team and USCAN Ultrasound commercial teams to identify opportunities to create value propositions and promotional strategies for specific offerings using customer input, clinical data and design principles; communicates value proposition across the USCAN Regions
• Define sales strategy for GI & ABUS product portfolio (NPI execution, Lifecycle Management, enhancements, distribution etc.)
  • NPI activation to ensure prioritized NPIs are effectively activated with all necessary sales tools, configurations, pricing structures, messaging to ensure regions know exactly how to activate in their location.
• Forecasts with product schedules, to include demonstration equipment pool management.
• Accountable for positive leadership and culture of the team through ongoing direction, coaching, and career development of leaders; strong demonstration of GE HealthCare leadership behaviors
• Own and curate product training to drive improvements in product training of our sales teams.

Qualifications/Requirements

• BA/BS Degree
• 8+ years of successful sales/marketing/product leadership experience
• 4+ years of successful senior level sales management, product, and/or general management experience
• Strong technical competency and understanding of GEHC Ultrasound Product Portfolio
• Ability to develop and execute multiple priorities and approaches to meet objectives
• Excellent communication, influencing, and team-building skills. Must be highly skilled at written and verbal communication both inside the company and with external customers to include executive presentation skills
• Ability to influence and drive change cross-functionally in a highly matrixed environment
• Healthcare/MedTech Industry experience
• Strong management skills and capability to develop talents
• Strongly compliance driven
• Ability to travel including weekend travel for industry eventw

Preferred requirements

• Technical competency in using financial reporting tools
• Ability to influence and collaborate with senior level management team
• Ability to negotiate complex and strategic contracts
• Adaptable and flexible to work environment including, but not limited to, handling multiple tasks concurrently, and easily adapting to new assignments, system, tools -- produce clear, concise, accurate written communication, clearly conveying thoughts and ideas to peers, management, and customers -- establish and maintain positive work relationships with peers, management, and customers displaying willingness to understand diverse points of view -- learn and apply new initiatives to account plans and strategy. 
• Familiarity with other GE Healthcare sales teams and structures desirable 
• Knowledge and experience of large complex sales and marketing processes
• Proven track record of sales success and sales team rigor

For U.S. based positions only, the pay range for this position is $188,000.00-$282,000.00 Annual. It is not typical for an individual to be hired at or near the top of the pay range and compensation decisions are dependent on the facts