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MI

Social & Texting Team Lead

Middle Seat
Washington, United StatesRemotefull_timeVerifiedPosted 21 Jul 2025
💰 $105,000/yr($90,000/yr$105,000/yr)

About the role

The successful applicant will lead our social media & texting teams, managing digital strategists to the highest of standards of quality and efficiency. This person must have prior management experience, a background in social media management, a background in peer-to-peer and broadcast text messaging, excellent communication skills, strong accountability for team success, and a proven track record in client management. 

This role is not a part of the union bargaining unit.

Why Middle Seat

  • Competitive salaries and great benefits
  • We only work for progressive organizations, candidates, and causes
  • Get in on the ground floor of a growing operation

Job Responsibilities

Team Management

  • Accountable for a team of social media & texting strategists
  • Delegate, train, and provide feedback for your team members toward 
    • Managing, maintaining, improving, and optimizing client social media accounts and text messaging programs
    • Crafting and implementing social media and texting strategies
    • Developing timely, accurate, and tailored systems of reporting to convey performance to clients
    • Maintaining a responsive posting schedule attuned to breaking news and significant events
    • Researching issues relevant to our clients in order to identify salient topics and content 
    • Producing compelling, on-brand graphics to accompany social media content
    • Engaging in rigorous and regular testing across types of message, media on messages, landing pages, and creative
  • Manage a team budget for overhead and staffing, with guidance and oversight of the controller
  • Guide team members to identify and work toward professional development goals, including:
    • Providing periodic performance reviews for all staff
    • Providing ongoing feedback and performance management
  • Implementing comprehensive onboarding and owning training process
  • Engaging in continuous training for team members with the latest industry knowledge and best practices
  • Train new managers within the department
  • Manage department meetings, define and communicate team goals, and keep team informed about company-wide processes, policies, and priorities
  • Act as ambassador for the department to other teams
  • Other responsibilities as requested

Client Work

  • Establish and oversee best practices, systems, and processes for the social media and texting team team that:
    • Meets high standards for innovation, accessibility, communication, collaboration, and efficiency
    • Delivers work to clients on time and of an exceptional quality
    • And incorporates feedback from and delegates to managers on the team
  • Step in to provide strategic support for staff and solutions to clients as needed
  • Serve as first touch point for new Social Media or Texting clients, ensuring their onboarding is set up for success
  • Serve as a backup for direct reports and provide client coverage as needed
  • Remain plugged in to political news, overall trends in progressive politics, and social media & fundraising trends
  • Managing and interfacing with clients directly (potentially including Members of Congress, Senators, and other major figures)
  • Develop systems of reporting to convey social media and texting performance to clients
  • Work with comptroller and staff to oversee texting budgeting, including providing checks on invoices for P2P per text, maintaining a flawless texting escrow, and ensuring product lines are paid correctly
  • Provide constructive feedback and creative direction to social media team members to ensure that best practices are maintained
  • Oversee the firm’s social media accounts and delegates to ensure content is generated for those accounts
  • Manage vendor relationships for social platforms, broadcast platforms, and mobile number brokers and manage documentation on vendor offerings
  • Other responsibilities as requested

Business Development

  • Pitch prospective clients (and upsell existing clients) on social media and texting work
  • Attend new business meetings to assess needs, budget, and fit for potential social media retainers, texting products, and projects
  • Oversee P2P list rental programs through internal Middle Seat products
  • Develop strategies for packaging social media and texting services to clients, expanding to new services (i.e. influencers, P2P list rentals, etc.) with the help of management when appropriate
  • Onboard new clients and provide team members with relevant information and guidance to execute new work
  • Work collaboratively with leaders

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Company

Middle Seat

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