Sr. Product Manager
Warner Bros. DiscoveryAbout the role
Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.
To see what it’s like to work at CNN, follow @WBDLife on Instagram and X!
Your New Role:
CNN is looking for a strategic, audience-centric Senior Product Manager to lead the vision, strategy, and execution of our newsletter portfolio, one of our most direct and impactful channels for engaging readers. This role plays a pivotal part in shaping how CNN builds meaningful relationships through the inbox. Your guiding mission will be to expand the reach, deepen the relevance, and increase the retention value of newsletters as a key component of CNN’s broader user funnel and subscription ecosystem.
You’ll collaborate closely with Audience, Editorial, Product, Design, Growth, and Analytics teams to ensure every newsletter has a clear purpose, defined objectives, and measurable impact. You’ll be instrumental in optimizing our current portfolio, launching new offerings, and driving innovation across format, personalization, and storytelling. This includes setting engagement benchmarks, promoting best practices, advocating for exceptional user experiences, and staying ahead of emerging industry trends.
If you thrive in a collaborative environment, bring an entrepreneurial mindset, and excel at navigating ambiguity while keeping the customer experience front and center, this is an exciting opportunity to make a lasting impact.
Your Role Accountabilities
Create and evolve the product vision and roadmap for CNN’s newsletter ecosystem, aligning with editorial, audience, and business objectives.
Partner with editorial, audience, engineering and design to deliver scalable, high-quality solutions across platforms and devices.
Set and track growth and engagement goals for each newsletter and support teams in achieving them.
Collaborate with the Senior Director of Newsletters (Audience) to refine email strategy and guide desks and newsletter editors on best practices for execution.
Collaborate with the Senior Director of Newsletters (Audience) to ensure newsletters reflect CNN’s journalistic standards and resonate with readers.
Collaborate with the Senior Director of Newsletters (Audience) to oversee newsletter performance reporting and communicate insights to stakeholders.
Champion user experience and innovation, leveraging data, industry trends, and reader feedback to inform product decisions.
Stay current on industry best practices and pre
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